Head of Marketing (Phoenix)
Locked In Talent
Head of Marketing & Communications
Location: Phoenix, AZ (Onsite)
About the Opportunity
Our client is seeking an experienced Head of Marketing & Communications to lead marketing strategy, brand development, public relations, and audience engagement for a portfolio of high-profile sporting events and major initiatives.
This leadership opportunity offers the chance to help position Arizona as a premier destination for sports and entertainment while driving meaningful economic impact, community engagement, and brand visibility.
Key Responsibilities
- Develop and execute comprehensive marketing, communications, and branding strategies across major events and organizational initiatives.
- Lead public relations, media relations, digital marketing, social media, content creation, and audience engagement efforts.
- Oversee event marketing campaigns, promotional strategies, creative development, and branded materials.
- Manage relationships with agencies, vendors, media partners, and external stakeholders.
- Collaborate with sponsorship and partnership teams to support activations, community initiatives, and stakeholder engagement.
- Establish marketing KPIs, analyze campaign performance, and report results to executive leadership.
- Lead marketing resources, manage budgets, and identify opportunities to expand brand awareness and organizational growth.
- Oversee crisis communications and maintain consistent messaging across all platforms.
Qualifications
- 8–10+ years of experience in marketing, communications, public relations, branding, or related fields.
- Proven success developing and executing integrated marketing strategies.
- Experience in sports marketing, major events, tourism, entertainment, or destination marketing strongly preferred.
- Strong background in brand strategy, digital marketing, media relations, content development, and audience engagement.
- Experience managing budgets, agencies, vendors, and cross-functional teams.
- Excellent communication, leadership, strategic planning, and project management skills.
- Familiarity with Arizona's sports, business, tourism, and media landscape preferred.
- Ability to thrive in a fast-paced, collaborative environment while managing multiple priorities.
Work Environment
- Primarily onsite in downtown Phoenix.
- Regular attendance at events, meetings, and community engagements throughout Arizona.
- Occasional evenings and weekends required during major events.
Benefits & Perks
- Health insurance stipend
- 401(k) with employer match
- Paid vacation, sick leave, and holidays
- Wellness and cell phone stipends
- Professional development opportunities
- Community engagement opportunities
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