Digital Marketing Coordinator
AccuLynx
About AccuLynx
AccuLynx is a SaaS provider of end-to-end business management software for roofing contractors. With over 10 years of impressive year-over-year revenue growth, we have quickly established ourselves as one of the most widely used software products in the multi-billion dollar roofing industry.
Serving thousands of companies across the U.S. and Canada, the AccuLynx platform offers a host of management tools within a single application, including CRM, estimation, document creation, labor management and scheduling, project management, aerial measurements, material ordering, job costing, payment and financing, reporting, workflow automations, and more.
Position Overview
The Digital Marketing Coordinator will support the planning, execution, and optimization of our digital marketing efforts. Reporting to the Associate Manager, Digital Marketing, you will help build, launch, and maintain campaigns, compiling results and implementing changes to ensure effectiveness. This role is ideal for a motivated, passionate B2B tech marketer who is eager to take initiative, thrives in a fast-paced environment, and has a strong understanding of performance-driven results. It will be based in our downtown, Chicago office.
What You Will Do
- Coordinate development of creative assets and write copy for a variety of initiatives, including social media, online listings, paid search and display ads
- Conduct research to support the planning and execution of new lead generation initiatives
- Monitor search engine algorithm updates and organic search rankings, identifying areas for optimization utilizing SEO best practices
- Support the management of projects by organizing tasks, coordinating deliverables, monitoring timelines and providing updates to ensure milestones are met
- Manage campaign set up, QA and testing for paid and organic media channels
- Maintain and update the AccuLynx blog, contributing articles and updating content on regular basis
- Prepare reports to assess performance, sharing results and recommendations with team to drive improvements
Your Qualifications
- 3+ years marketing experience with bachelor’s degree in marketing or related field
- Knowledge of digital marketing best practices including SEO, PPC, and social media
- Experience with Google Ads and/or Facebook advertising a plus
- Familiarity with marketing automation systems, Google webmaster tools, and Microsoft Excel or Google Sheets
- Strong attention to detail; excellent written and verbal communication skills
- Highly organized; proficient at managing multiple projects at a time
- Self-starter; adept at problem-solving and comfortable working independently
- Eagerness to gain experience in various aspects of digital marketing
Why We Love AccuLynx
AccuLynx’s success as the #1 business management software for roofing contractors over the past 15 years is driven by the investment we make in our employees and maintaining a strong company culture. Our positive work environment has allowed us to retain employees that have been with us since the company’s inception, providing the groundwork for the development and evolution of our industry-leading products. Our commitment to upholding strong values and culture was officially recognized through the Great Place to Work® certification, with 90% of our employees naming AccuLynx a great place to work.
We’re proud to regularly be recognized for software, product and company culture achievements. Our team’s shared belief in AccuLynx's mission promotes a culture of collaboration, innovation and fun. We have built a benefits program to match the strength of our team. This includes:
- Attractive compensation packages
- Flexible paid time off
- Competitive health coverage (medical, dental, vision)
- Free snacks and drinks
- 401K matching and safe harbor contributions
- Convenient Loop location close to public transportation
Position is based in Chicago, IL, and full-time remote work is not an option at this time. Applicants must be able to work legally within the United States, and we currently do not offer H1B Visa sponsorship. Please, no 3rd party inquiries.
AccuLynx is an Equal Opportunity Employer committed to inclusion and employing a diverse workforce. All applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, disability, or other legally protected characteristics.
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