Vice President of Product

Role Description

As Vice President of Product Management, you will own Bitcentral's product vision, strategy, and roadmap at a company-defining moment for broadcast and media technology. You will lead the evolution of Bitcentral from a trusted, established media software provider into a more modern, scalable, customer-led product company built for the next generation of broadcast and digital media workflows.

• Own the product vision, strategy, and roadmap, ensuring priorities reflect customer needs, market dynamics, and Bitcentral's long-term competitive position in broadcast and media software.
• Lead Bitcentral's transition from on-premise infrastructure toward hybrid cloud architectures while maintaining the reliability standards required for mission-critical broadcast workflows.
• Champion AI-first product thinking, identifying where automation, predictive insights, and intelligent workflows can create durable differentiation for customers.
• Make deliberate build-versus-buy and sequencing decisions under resource constraints, balancing innovation investment with platform stability.
• Partner with sales leadership to translate customer signals, market trends, and strategic account needs into product priorities that protect retention and open expansion opportunities.
• Serve as a credible product voice with Bitcentral's largest broadcast clients, earning trust through domain fluency and a forward-looking product point of view.
• Lead pricing, packaging, and business model evolution as Bitcentral transitions from perpetual license models toward recurring revenue.
• Partner with finance and sales to sequence pricing and customer migration decisions in a way that protects relationships while building recurring revenue momentum.
• Measure product success against pro forma expectations and translate performance insights into roadmap, pricing, and investment decisions.
• Work closely with technology leadership to translate product strategy into execution priorities and maintain productive alignment between innovation speed and platform reliability.
• Build and lead the product function, shaping the team structure, decision rights, operating cadence, and culture required for a customer-led product organization.
• Communicate clearly with the CEO, Banyan Operating Partners, leadership team, and internal stakeholders on product performance, roadmap tradeoffs, strategic priorities, and market conditions.

Qualifications

• Senior product leadership experience in a B2B SaaS, enterprise software, or vertical software company, with direct accountability for product strategy, roadmap execution, customer adoption, and product-market fit.
• Demonstrated ability to make forward-looking product bets grounded in customer discovery, market data, usage signals, and long-term competitive positioning.
• Experience leading a product organization through a meaningful inflection point, such as platform repositioning, pricing model redesign, migration from on-premise to cloud, or market expansion.
• Practical AI product mindset, including experience shipping AI-embedded capabilities with measurable customer outcomes or leading sustained AI experimentation with clear conviction about where AI creates durable product value.
• Strong commercial judgment, including experience with pricing, packaging, customer migration, and business model evolution from perpetual license or services-heavy models toward recurring revenue.
• Credibility with enterprise or institutional customers, including the ability to serve as the primary product voice in strategic customer relationships.
• Ability to translate complex customer workflows, technical constraints, and market opportunities into a clear, prioritized product roadmap.

Benefits

• Significant impact and autonomy.
• Stability and long-term vision.
• Strong foundation.
• Customer proximity.
• Opportunity to define the future.
• Strategic scope.

Company Description

Banyan Software is the best permanent home for software businesses that serve specialized industries, their employees, and their customers. We are on a mission to acquire, build, and grow great companies worldwide, helping them modernize through shared AI expertise and operational discipline. The Banyan Software Foundation, endowed with $100 million in Banyan stock, leverages technology to build a greener and more equitable world. Banyan is Great Place to Work Certified, a five-time Inc. 5000 honoree, and a top 10 company on the Deloitte Technology Fast 500. Founded in 2016 and headquartered in Atlanta, Banyan operates more than 100 portfolio companies across North America, the UK, EU, and APAC.