Divisional Vice President - Stores - Southeast Region

Job Overview

The Divisional Vice President is a senior retail leader responsible for the overall performance, culture, talent, and execution of an assigned division encompassing multiple regions and store locations. In this highly visible leadership role, you will lead and develop Regional Sales Directors while driving consistent execution of Bob’s strategy across the division. You will have full ownership for achieving key business outcomes, including sales growth, profitability, operational excellence, customer experience, staffing, retention, engagement, and talent readiness. You’ll serve as a critical connection between Store leadership and our Home Office partners, translating Company priorities into actionable strategies and ensuring Regional Sales Directors and their teams have the clarity, resources, and accountability needed to deliver results. Above all, you will champion Bob’s culture and ensure we continue to grow our business while maintaining the Bob’s Way of doing business. This position reports to the Senior Vice President of Retail and will oversee stores across the Southeast, including Florida, Georgia, Tennessee, North Carolina, and South Carolina (final territory to be confirmed). This is a hybrid role requiring regular travel throughout the assigned division. We are ideally targeting candidates based in FL.

What You’ll Bring to Bob’s

At Bob’s Discount Furniture, we value the unique skills and experiences that each candidate brings. Success in this role is driven by a combination of strategic leadership, business and financial acumen, talent development, operational excellence, and the ability to lead through others across a complex, multi-region retail organization. If you are an accomplished retail leader who thrives on developing great teams, driving results, and turning strategy into consistent execution, this is an opportunity to make a significant impact on our continued growth.

Key Skills for Success

• Multi-Region Business Leadership: Own overall divisional performance across multiple regions and stores, ensuring Regional Sales Directors consistently execute against Company goals, priorities, standards, and expectations.


• Sales & Profitability: Develop and execute divisional strategies that enable teams to meet or exceed sales, category, conversion, attachment, margin, profitability, and other key performance objectives.


• Financial Acumen: Analyze P&L performance, EBIT, payroll, staffing investments, controllable expenses, productivity, margin risks, and regional scorecards to identify opportunities and drive appropriate action.


• Operational Excellence: Establish and maintain consistent operating rhythms across the division, including regional business reviews, store and market visits, initiative follow-up, staffing discussions, talent reviews, and executive updates.


• Strategic Thinking & Planning: Translate Company priorities into actionable divisional and regional strategies that address current business needs, support growth, strengthen talent pipelines, and improve long-term performance.


• Customer Experience: Ensure consistent execution of Bob’s customer experience and selling standards across the division by driving accountability through Regional Sales Directors and store leadership teams.


• Talent & Workforce Strategy: Maintain visibility into staffing, leadership readiness, retention, engagement, succession planning, and talent pipelines across the division, ensuring workforce plans align with current and future business needs.


• Data-Driven Decision Making: Analyze sales, staffing, retention, engagement, customer experience, financial, and operational data to identify trends, root causes, risks, and opportunities for improvement.


• Cross-Functional Partnership: Build strong partnerships across Merchandising, Visual, Human Resources, Talent Acquisition, Loss Prevention, Operations, Finance, Training, Real Estate, and other enterprise functions to remove barriers and advance Company priorities.


• Process Improvement: Continuously evaluate and improve divisional routines, regional business reviews, staffing processes, talent governance, and communication practices to increase consistency, efficiency, and effectiveness.

Leadership Competencies

• People Leadership: Lead, coach, and develop Regional Sales Directors while fostering collaboration, ownership, executive presence, accountability, and a strong connection to Bob’s culture.


• Talent Development & Succession: Assess talent depth and succession gaps across the division, identify high-potential leaders, and ensure Regional Sales Directors are actively developing Store Managers and future leaders.


• Accountability: Establish clear expectations, monitor performance, address gaps, and provide constructive coaching and follow-up to ensure commitments translate into measurable results.


• Leading Through Others: Effectively delegate ownership of regional performance, talent initiatives, business reviews, and action plans while maintaining appropriate visibility and accountability.


• Sound Judgment: Navigate complex business and people situations across multiple regions and make balanced, timely decisions aligned with Company priorities and values.


• Communication & Influence: Deliver clear, concise, and actionable communication to Regional Sales Directors, senior leadership, store teams, and cross-functional partners.


• Conflict Management: Navigate competing priorities and resolve challenges across regions and functions by maintaining focus on shared goals and business outcomes.


• Ability to Motivate: Inspire Regional Sales Directors and store leadership teams to elevate performance, strengthen culture, and sustain accountability.


• Execution & Results: Establish priorities, monitor progress, identify and remove barriers, and ensure Regional Sales Directors deliver measurable and sustainable improvement.

Who We Are

At Bob’s, we have fun, we love what we do, and we’re growing fast! As one of the leading omni-channel furniture retailers in the country with over 200 stores, we’re committed to creating a workplace that values skills-based hiring, diverse perspectives, and an inclusive culture where everyone can thrive.

How We Will Support Your Success

We know you have many choices when it comes to your career. At Bob’s, we invest in your growth, well-being, and career advancement.

Benefits & Perks

• Competitive Medical, Dental, and Vision Insurance


• Generous paid time off, including vacation, personal days, sick leave, holidays, and your birthday!


• 401(k) Profit Sharing Plan with a generous company match


• Pet Insurance and employer-paid Life Insurance options


• Professional Development: Tuition reimbursement, on-demand learning, and career progression pathways


• Employee Discount starting on Day 1, plus exclusive partner discounts


• And so much more!

Our Culture & Core Values

At Bob’s, we believe in fostering a positive, inclusive, and skill-driven work environment. Our core values — Honesty, Integrity, Transparency, Community, Safety, Diversity, Accountability, and Fun — guide everything we do. As a Divisional Vice President, you will play an important role in ensuring these values are consistently demonstrated across your regions and stores, creating an environment where our teams feel supported, accountable, engaged, and empowered to deliver their best.

Minimum Qualifications

• Bachelor’s Degree


• 5+ years of progressive multi-unit retail leadership experience.


• Demonstrated experience leading leaders across multiple regions, markets, and store locations.


• Proven ability to drive sales, profitability, operational execution, and customer experience across a complex multi-unit retail organization.


• Strong financial and business acumen with experience analyzing P&L performance, payroll, staffing investments, controllable expenses, productivity, and other key business metrics.


• Demonstrated experience developing senior field leaders, building succession pipelines, and driving talent and workforce strategies across multiple locations.


• Strong strategic planning, analytical, problem-solving, and decision-making skills.


• Demonstrated ability to influence and partner effectively across functions and at multiple levels of an organization.


• Ability to travel regularly throughout the assigned division and to Company locations as business needs require.


• Approximately 80% travel expectation


• Must be at least 18 years old to be considered for employment with Bob’s.

Physical Demands

Ability to travel regularly and move throughout retail store environments during market and store visits. Ability to sit and work at a computer for extended periods. Ability to operate a computer and other office equipment. Ability to identify, assess, and observe detail and to see, hear, and speak regularly.

Diversity

We are committed to creating a place as diverse as the communities we serve. It is policy of Bob’s Discount Furniture, Inc., to provide equal employment opportunity to all employees and applicants for employment. No person shall be discriminated against or harassed because of race, religion, color, sex, age, national origin, disability, pregnancy, citizenship, veteran or military status, or any other protected status in accordance with federal, state or local law. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process, please contact View email address on click.appcast.io. This contact information is for accommodation requests only and cannot be used to inquire about the status of applications.