Associate Product Manager

Why Work at Rehlko Our work is guided by our purpose: creating an energy‑resilient world for a better future. This purpose embodies the legacy we bring, with more than 100 years as the global leader in energy resilience, delivering solutions critical to sustain and improve life. Our teams have the opportunity to provide a critical resource – energy – that ensures safety, security, and independence for people around the world. Our team members are focused on pushing boundaries, continuing to innovate in an ever‑changing landscape, and keeping up with the pace required to create solutions for today’s world demands. Our product range includes engines, generators, power conversion, UPS systems, EV components and electrification solutions, microgrid controls and management, and clean energy solutions that serve a broad spectrum of OEM, residential, industrial, and commercial customers. At Rehlko, you have the freedom to identify, create, and deliver solutions – large and small – that help people and communities thrive in the moments that matter. At Rehlko, our team members are the essential energy that powers our organization’s success. We are committed to fostering a safe and sustainable work environment where safety is everyone’s responsibility. We empower every team member to actively participate in our Zero Is Possible safety culture by encouraging open communication, proactively reporting hazards, following protocols, and suggesting improvements. Join us in creating an energy resilient world for a better future! What We Offer Competitive compensation and benefits Work‑life flexibility Recognition and rewards Development and career opportunities A safe and inclusive workplace Why You Will Love this Job Under the direction of the Marketing Manager, the Associate Product Manager – Home energy products is responsible for development, profitability, growth, and maintenance of current Home Energy product offerings. This includes strategic market and financial planning, competitive analyses, sustaining product strategy, cross‑functional project management, cost reductions and aftermarket product support. Works closely with Product & Channel Marketing, PMO, Design Engineering, Quality, Supply Chain, Sales, Aftermarket Parts and Finance to improve competitive position and optimize product performance. This is a hybrid role requiring three days per week in the office. The ideal candidate must reside in Kohler, WI; Milwaukee, WI; or Hattiesburg, MS. Specific Responsibilities Execute VOC strategies & research within current and adjacent products to identify opportunities to enhance current product offering. Collaborate and network with channel, trade & industry partners, along with customers to understand market needs. Routinely analyze and update competitive landscape, reporting on changes to KOHLER product advantages and areas to exploit market weaknesses to gain market share. Develop sales tools for Area Managers and Channel Partners to promote products in key markets. Answer product related questions and inquiries to promote sales growth. Work with Marketing Communications team to identify new market strategies to enhance product placement and promotion. Communicate existing product updates to our channel partners. Work closely with Engineering and Operations to identify and implement Value‑Added/Value‑Engineering opportunities to improve margins. Identify low margin & sales SKUs and work with Sales, Supply Chain, Purchasing and Engineering to determine improvement opportunities or obsolescence. Assist with pricing related activities to position existing products competitively per the product’s value proposition. Ability to define and clearly communicate scope for digital or whole good products. Create justification materials for management that will communicate enhancements to existing products. Develop comprehensive review and impact analysis of compliance regulations governing residential standby applications. Proactively identify risks and develop plans for ensuring the product line is compliant with pending requirements. Identify kit/accessory offerings to enhance existing products within the installed base. Embrace and promote a culture of trust, pace, curiosity, and excellence. Be a collaborative teammate and promote creative solutions. Requirements Bachelor’s degree in marketing, business, engineering or related field 1‑3 years marketing experience with technical product, along with product & project management and scope development for multi‑functional teams. Sales, engineering or operational backgrounds with experience in departmental strategy and project justification are also a consideration. Experience in Current or New Product Development (Agile, Lean NPD) Excellent marketing knowledge and market sense with strong analytical, planning and presentation skills. Hands‑on, detail oriented, energetic, and results‑driven. Good command of software such as PowerPoint, Excel, Power BI, SAP, etc. Travel 20% Applicants must be authorized to work in the US without requiring sponsorship now or in the future. Equal Opportunity Employer Rehlko is an equal opportunity employer that prohibits discrimination and will make decisions regarding employment opportunities, including, but not limited to, hiring, job assignment, compensation, promotion, benefits, training, discipline, and termination, without regard to race, creed, color, ethnicity, religion, sex, pregnancy, childbirth, or related medical conditions, genetic information, age, national origin, citizenship, ancestry, caste, mental or physical disability, marital or familial status, sexual orientation, gender identity or expression, genetic information, political belief or affiliation, union membership status, military status, veteran status, or any other characteristic protected by national, state, local, or other applicable laws. Americans with Disabilities Act (ADA) It is the policy of Rehlko to comply with all applicable provisions of the Americans with Disabilities Act (ADA) and corresponding national, state, local, or other applicable laws. Rehlko will not discriminate against any qualified associate or applicant with respect to any terms, privileges, or conditions of employment because of a person’s physical or mental disability. Rehlko will provide a reasonable accommodation to associates or applicants with disabilities, in accordance with applicable laws. If you have a disability and require an accommodation in the application process or during the course of employment, please contact View email address on click.appcast.io. Rehlko is an equal opportunity/affirmative action employer. #J-18808-Ljbffr