Senior Business Development Executive
Sonatafy Technology | Software Delivery Done Right
THIS POSITION IS FOR CANDIDATES BASED IN PHOENIX, AZ. (This role requires up to 10% travel annually, including occasional trips for team meetings, training, or client-related activities.
Sonatafy Technology is a software engineering and software consulting firm headquartered in Scottsdale, Arizona. We work with SaaS, healthcare technology, fintech, manufacturing technology, and private equity backed software companies, typically US headquartered with engineering teams of 20 to 300.
Our commercial motion starts with complimentary Snapshots and paid assessments that show a buyer where their software organization actually stands and grows into consulting engagements and the Managed Delivery POD: US based principal engineering leadership leading a senior LATAM engineering team with end-to-end delivery ownership. Sonatafy has completed 60+ client engagements and has been named to the Inc. 5000 three times.
Our sales and marketing organization combines account-based marketing, targeted outbound campaigns, executive events, and thought leadership, including our Software Leaders Uncensored podcast, with 215+ episodes featuring technology leaders and an audience of 28,000+ listeners. You will have these resources behind you as you develop executive relationships, open doors, and generate qualified opportunities through your own initiative and our coordinated marketing programs, then bring those opportunities to a team that partners with you to close.
The role
You will open conversations with business and technology executives: CEOs, COOs, CTOs, VPs of Engineering, CPOs, founders, and the investors who back them. These deals have multiple stakeholders and stall when follow up slips or outreach loses its rhythm. We are hiring a business development hunter: someone who would rather be in the room than behind a screen, becomes a familiar face at Phoenix and Scottsdale business and tech events, and turns relationships into qualified opportunities. A big network helps. What matters most is that you consistently get Sonatafy into conversations with executives who have a problem we can solve. You will still run a disciplined pipeline and work as one team with marketing, but your edge is showing up, following up, and getting introduced, with particular depth in fintech and health tech preferred but not required.
You will be based in Phoenix, close to our Scottsdale headquarters, and out in the market most weeks: industry meetups, CTO and founder roundtables, investor and private equity gatherings, and events you help us host. Marketing and the outbound team back you with account intelligence, content, and air cover.
What success looks like: once you are ramped, about 8 qualified executive meetings and 2 to 4 sales-accepted opportunities a month, a growing base of executive relationships that produce repeat introductions, and a defined pipeline contribution. Ramp targets are set in your offer.
What you will do
- Work the Phoenix executive community. Show up at local technology, founder, and investor events every month, build a reputation as a useful connector, and use your relationships in Phoenix and beyond for introductions and referrals.
- Prospect independently. Follow a set weekly cadence of outreach, follow up, and multi-thread coverage to open conversations with executives at target accounts and across your own network.
- Turn ABM campaigns into executive conversations. Partner closely with marketing and the outbound team to identify priority accounts, personalize outreach, follow up on campaign engagement, and convert account interest into qualified executive meetings. Combine company-generated account intelligence with your own relationships, referrals, and field networking to create new opportunities.
- Build and host local events. Work with marketing on executive dinners, roundtables, and community events that bring target accounts and their peers together.
- Qualify and hand off. Confirm the business problem and the decision-makers, and move each prospect from introduction through qualification to a clean handoff for assessments, consulting engagements, and Managed Delivery PODs.
- Stay in the relationship. Keep the executive relationship warm after handoff and support sales and technical leadership as they progress and close the engagement.
- Keep HubSpot accurate. Record every meeting and opportunity with its source (self-originated, event-originated, or marketing-supported) so we can see which channels produce clients.
What you bring
Required
- Demonstrated success independently generating qualified business opportunities through personal outreach, executive networking, referrals, and strategic partnerships. This one is non-negotiable.
- A genuine willingness to be active in the Phoenix business community and build relationships from the ground up.
- Energy for field selling. You like working a room, you follow up the next morning, and you measure yourself on relationships converted into opportunities, not events attended or activity logged.
- 7+ years in business development, relationship-driven sales, or strategic partnerships, with a demonstrated ability to independently originate qualified B2B opportunities.
- Business development experience in professional services such as software development, IT consulting, cloud services, or technology staffing, not only product sales.
- Excellent organization and follow up. Nothing in your pipeline goes quiet because you forgot.
- Strong cross-functional work with marketing or other teams, demonstrated by joint campaigns, account plans, or partner programs, not only formal ABM programs.
- A proven history of building executive relationships and gaining access to decision-makers, whether or not your current network is concentrated in Phoenix. Involvement in technology councils, CEO and founder groups, investor networks, or industry associations is a plus.
- A strong listener. You ask before you present, and you can restate a buyer's problem in their words.
Preferred
Experience setting the pace for a sales team, whether as a peer leader, team lead, or mentor to newer sellers.
- Highly preferred: an established network of Phoenix-area CEOs, CTOs, founders, investors, or other business and technology decision-makers that you can activate to generate near-term opportunities.
- Experience with fintech and health tech buyers, and how they evaluate vendors.
- Experience selling to private equity operating partners or portfolio company leadership.
- Selling to CTO, VP Engineering, and CPO buyers, or a background working alongside engineering teams.
- HubSpot experience with account-based pipelines: sequences, stage management, and reporting.
- Familiarity with intent data, enrichment, and outbound tooling that feeds an ABM pipeline.
- Prior experience in a growth stage services firm where you helped build the sales process.
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