Comfort Marketing Specialist

Hi, we’re Gravie. Our mission is to create health benefits that actually benefit small and midsize businesses and their employees. Our innovative benefit solutions and services are developed and delivered by a diverse group of unique people. We encourage you to be your authentic self - we like you that way. A Little More About The Role: As our Insurance Marketing Specialist, you’ll help scale the communications infrastructure that supports our member‑experience and benefit‑education efforts. Reporting to Gravie’s Product and Member Marketing Leader, you’ll help operationalize campaigns, enable CRM workflows, coordinate vendor communications, and audit collateral to ensure our messaging meets the high standard Gravie demands. This is a high‑impact role where you’ll help ensure that our members receive clear, consistent, and brand‑aligned communications. You Will: Support segmentation updates, manual data uploads, audience list refreshes and QA within Braze. Support execution of ongoing member‑engagement campaigns (launch, monitoring, optimization). Coordinate communications reviews with external partners (virtual‑care, navigation programs, vendor support) including scheduling reviews, collecting assets, ensuring brand/tone alignment. Organize inbound collateral and communications requests from AM/IM, Clinical, Product, Gravie Care, Finance and other teams; maintain intake tracking, version control, prioritization, deadlines, and ensure necessary internal approvals. Become proficient in Gravie’s brand guidelines and tone of voice for members, employers and brokers; review/edit templated partner communications for brand and messaging alignment. Conduct audits of member/employer‑facing communications and collateral to ensure accuracy; update when plan or product changes impact messaging. Provide support for member‑ and employer‑pharmacy communications as required. Assist in the development of new collateral as identified by Manager. You Bring: 3+ years’ experience in communications, marketing operations, CRM/campaign support, or similar. Familiarity with CRM software (Braze or comparable) and digital marketing workflows. Strong written and verbal communication skills; comfortable reviewing and editing messaging for brand, tone, consistency, accuracy. Excellent organizational skills; able to manage multiple inbound requests, track status, and deliver on deadlines. Comfortable working cross‑functionally with Product, Clinical, Operations, AM/IM and external vendors. Extra Credit: Some experience in or familiarity with health‑benefits communications or regulated industries. Gravie: In order to create a more equitable and sustainable future for employer‑sponsored health insurance, we need talented people doing amazing work. In exchange, we offer a great overall employee experience with opportunities for career growth, meaningful mission‑driven work, and an above‑average total rewards package. The salary range for this position is $63,375 - $105,625 annually. Numerous factors including, but not limited to, education, skills, work experience, certifications, etc. will be considered when determining compensation. Our unique benefits program is the gravy, i.e., the special sauce that sets our compensation package apart. In addition to standard health and wellness benefits, Gravie’s package includes alternative medicine coverage, generous PTO, up to 16 weeks paid parental leave, paid holidays, a 401k program, transportation perks, education reimbursement, and paid paw‑ternity leave. #J-18808-Ljbffr