Senior Vice President - Product
Valid8 Financial, Inc.
Role Summary
IONNA is seeking a visionary Senior Vice President of Product to lead the Product and Software organization and define the products, capabilities, software investments, and customer experiences that grow utilization across the network. This executive owns the product roadmap, OEM digital experiences, loyalty and membership strategy, software investment priorities, and overall product performance.
As a member of the executive leadership team, this leader will translate driver needs, OEM partnerships, technology capabilities, and business priorities into experiences that make IONNA the preferred charging network for EV drivers. Success will be measured by utilization growth, customer adoption, retention, and customer experience outcomes, not simply by feature delivery.
Mission
Drive utilization growth by delivering the industry's most seamless, reliable, and rewarding EV charging experience.
Key Performance Indicators
- Growth in active and repeat drivers.
- Charging success and customer experience outcomes.
Key Responsibilities
- Develop and maintain a multi-year product roadmap aligned with company objectives.
- Identify opportunities to increase utilization, customer loyalty, and competitive differentiation.
- Ensure product investments create measurable customer and business value.
Customer Experience Leadership
- Own the end-to-end digital and onsite product experience for IONNA drivers.
- Identify and prioritize opportunities to reduce friction and improve the charging experience.
- Ensure product investment decisions improve driver experiences, engagement, and charging success.
- Define the roadmap for loyalty, rewards, offers, and customer engagement capabilities.
- Partner with the Growth team to accelerate driver acquisition, retention, and repeat charging behavior.
- Leverage experimentation, analytics, and customer insights to improve product performance.
- Lead product strategy for OEM integrations and connected vehicle experiences.
- Drive roadmap development for in-vehicle charger discovery, navigation integrations & loyalty integrations.
- Partner with OEM investors and customers to deliver differentiated experiences for their drivers.
- Own product prioritization and roadmap governance.
- Leverage customer feedback, behavioral data, and market intelligence to inform product decisions.
Organizational Leadership
- Build, scale, and lead a world-class product and software organization.
- Establish best practices for product management, discovery, prioritization, measurement, and software delivery.
- Foster a culture of accountability, innovation, ownership, and customer obsession.
Qualifications
Required
- BS degree in a relevant field with a minimum of 15 years of progressive product leadership experience.
- Proven success leading consumer-facing digital products at scale.
- Demonstrated ownership of product strategy and measurable business outcomes.
- Experience driving customer engagement, retention, loyalty, or marketplace utilization.
- Strong analytical, strategic, and operational leadership capabilities.
- Exceptional executive communication and stakeholder management skills.
- Experience leading and developing high-performing product and/or software teams.
Preferred
- Experience in EV charging, automotive, mobility, travel, retail, payments, loyalty, marketplace, fintech, subscription, or consumer technology industries.
- Experience leading both Product Management and Software Engineering organizations.
- Experience scaling customer-facing software platforms from early stage through high-growth environments.
- Experience leading customer-facing digital and loyalty platforms.
Ideal Candidate Profile
The ideal candidate is a senior product executive who has successfully built and scaled digital products that drive engagement, loyalty, retention, and utilization. They combine strong customer empathy with rigorous business discipline, understand how to lead software development teams, and know how to translate strategy into measurable results.
They obsess over the driver experience, operate with an ownership mindset, use data to drive decisions, move with urgency, simplify complexity, build strong cross-functional partnerships, and focus on outcomes over outputs.
Relevant backgrounds may include leading consumer, mobility, marketplace, loyalty, payments, travel, retail, automotive, EV charging, or technology businesses.
Success in This Role Looks Like
- IONNA has a clear, aligned, multi-year product and software roadmap tied to company objectives.
- Major product investments measurably increase utilization, driver engagement, retention, and charging frequency.
- The end-to-end driver experience becomes simpler, more reliable, and more differentiated.
- OEM integrations and connected vehicle experiences create meaningful value for automaker partners and their drivers.
- Product and software teams operate with disciplined prioritization, clear accountability, strong talent, and measurable outcomes.
- Cross-functional leaders have clarity on ownership, tradeoffs, sequencing, and expected business impact.
About IONNA
IONNA is building the nation's premier EV charging network, backed by the world's leading automakers. IONNA's mission is to make EV charging and EV road trips effortless through world-class charging infrastructure, exceptional customer experiences, and deep integration with OEM partners.
IONNA is committed to fair and equitable compensation practices through a competitive base salary, as well as offering bonus programs and comprehensive benefits such as medical, dental, vision, life, 401(K), and paid holidays. Actual base salaries are based on several factors unique to each candidate, including but not limited to skill set, experience, certifications, and specific work location.
Benefits
- competitive base salary
- bonus programs
- medical
- dental
- vision
- life
- 401(K)
- paid holidays
We are committed to an inclusive and diverse team.
IONNA is an equal opportunity employer.
We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, genetic information, marital status, or any legally protected status.
What is the highest level of education you’ve obtained? What is the highest level of education you’ve obtained?
Which option best describes your current U.S. work authorization status? A. U.S. citizen B. Lawful permanent resident (green card holder) C. Requires current or future visa sponsorship
This position requires full-time onsite work in Durham, NC. Which statement best describes your situation? A. I currently live within commuting distance of Durham, NC B. I am willing to relocate to Durham, NC before starting employment C. I am willing to commute to Durham, NC on a full-time onsite basis D. I am not able to meet the full-time onsite requirement
How many years of progressive product leadership experience do you have? A. Less than 10 years B. 10-14 years C. 15-19 years D. 20 or more years
What best describes your experience serving in a senior executive product leadership role? A. No executive-level product leadership experience B. Director-level product leadership experience C. Vice President-level product leadership experience D. Senior Vice President, Chief Product Officer, or equivalent experience
What best describes your experience leading consumer-facing digital products at scale? A. No significant experience B. Led products serving up to 100,000 users/customers C. Led products serving hundreds of thousands of users/customers D. Led products serving millions of users/customers
What level of ownership have you had for product strategy and roadmap development? A. Contributed to roadmap planning but was not accountable for it B. Owned roadmap planning for a product or product area C. Owned strategy and roadmap for multiple products or business units D. Owned enterprise-wide product strategy and multi-year roadmaps
Which business outcomes have you directly influenced through product leadership? A. Primarily feature delivery and execution metrics B. Customer acquisition or engagement metrics C. Retention, loyalty, utilization, and revenue growth metrics D. Enterprise-wide growth, retention, loyalty, and profitability outcomes
What best describes your experience with loyalty, rewards, membership, or customer engagement programs? A. No direct experience B. Participated in projects that included loyalty programs C. Led product initiatives related to loyalty, rewards, or memberships D. Owned the strategy and performance of large-scale loyalty or membership platforms
Which statement best reflects your leadership experience? A. Led Product Management teams only B. Led Software Engineering teams only C. Led Product Management and Software Engineering teams separately D. Led integrated Product Management and Software Engineering organizations
What is the largest product and/or software organization you have directly led? A. Fewer than 10 employees B. 10-25 employees C. 26-75 employees D. More than 75 employees
How have you used data and analytics in product decision-making? A. Limited involvement with analytics and metrics B. Regularly reviewed product performance metrics C. Used analytics, experimentation, and customer insights to drive roadmap decisions D. Built a metrics-driven product culture with clear business outcome accountability
What best describes your experience owning end-to-end customer experiences? A. No direct ownership of customer experiences B. Owned a portion of a customer journey C. Owned an end-to-end digital customer experience D. Owned enterprise-wide customer experience strategy across digital and physical touchpoints
What experience do you have with partner, platform, or OEM integrations? A. No significant experience B. Worked on integrations as a contributor C. Led product strategy for external partner integrations D. Led large-scale ecosystem, OEM, or strategic partner integration programs
Which of the following industries best match your experience? (Select the one that represents your strongest background.) A. EV Charging, Automotive, or Mobility B. Consumer Technology, Marketplace, or Subscription Services C. Payments, Fintech, Loyalty, or Retail D. Travel, Hospitality, or Other Consumer-Facing Industries
What best describes your experience scaling customer-facing software platforms? A. No significant scaling experience B. Supported mature platforms with incremental growth C. Led scaling efforts during periods of rapid growth D. Built and scaled platforms from early-stage through high-growth environments
What best describes your experience working with executive stakeholders and board-level audiences? A. Limited exposure to executive stakeholders B. Regular interaction with senior leaders C. Frequent presentations to executive leadership teams D. Extensive experience influencing executive teams, boards, investors, or strategic partners
How closely does your experience align with this Senior Vice President of Product position? A. Some transferable experience but not directly aligned B. Strong product leadership experience with partial alignment C. Significant product leadership experience aligned with most requirements D. Extensive executive product leadership experience aligned with nearly all requirements and responsibilities
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