Social Media Coordinator
$60k - $75kStockX
Help empower our global customers to connect to culture through their passions.
Why youll love this role
Were looking for a culturally fluent forward-thinking Social Media Coordinator to join StockXs Brand Marketing team. This role is for someone steeped in culture has an understanding of social trends and an understanding of social storytelling.
Youll ideate create edit and execute social-first content that captures whats happening now and connects it back to StockX balancing real-time creativity with thoughtful planning. Youll play a vital role in shaping our brands online identity and driving engagement heavily focused on TikTok and Instagram
What youll do:
- TikTok Owned and Creator Content
- Lead daily content creation and posting on TikTok to strengthen our relationship with the sneaker and apparel community while building StockXs presence within the Trading Cards Vintage and other emerging communities.
- Own the owned-content calendar and posting cadence for TikTok keeping the content library and asset tracker current.
- Manage the creator content process end-to-end including shipping product for videos reviewing submissions and keeping content flowing on schedule.
- Oversee post formatting product tagging captions and SOPs for owned content ensuring compliance with TikTok policies
- Track content performance including views engagement and GMV per video and surface top performers to inform future content strategy.
- Coordinate content scheduling with brand priorities and platform campaign calendars to ensure consistent aligned execution.
- Live Content
- Lead weekly cutdowns and editing of live content including scrubbing show timestamps developing new content pieces from key moments and selecting music with proper rights clearance.
- Produce category-specific cutdowns with a focus on Trading Cards and Vintage among others for use across organic and paid channels.
- Create celebrity stream cutdowns that build excitement and cultural credibility as live shopping scales into a major growth lever.
- Track and report on live performance metrics to measure impact and inform content strategy.
- Trading Cards (Instagram)
- Own and grow StockXs Trading Cards presence on Instagram.
- Partner with the Account Management team to source and develop partner content.
- Manage regular posting and scheduling to keep the account active and engaging.
- Drive continued account growth through strategic content and community engagement.
- Additional Responsibilities
- Monitor and engage with the community across TikTok and Instagram responding to comments authentically and fostering positive engagement.
- Stay ahead of platform trends formats and best practices across TikTok and Instagram translating them into content opportunities for sneakers apparel Trading Cards Vintage and beyond.
- Collaborate cross-functionally with Brand Creative Social and Account Management teams to ensure content aligns with broader marketing priorities.
- Share performance insights and recommendations with stakeholders to inform ongoing content and platform strategy.
About you:
- 2-4 years of experience in social media content creation or a related field.
- Deep understanding of TikTok Instagram and platform-specific best practices.
- Strong instincts for what resonates with Gen Z and Millennial audiences.
- Hands-on experience shooting and editing short-form content.
- Fluency in sneaker apparel and broader cultural trends.
- Experience with social analytics and performance tracking.
- Strong organizational skills and attention to detail.
- Clear communicator with a collaborative mindset.
- Self-starter who thrives in fast-paced real-time environments.
- Willingness to travel.
- Bachelors degree preferred.
Pursuant to the San Francisco Fair Chance Ordinance Los Angeles Fair Chance Initiative for Hiring Ordinance and any other state or local hiring regulations we will consider for employment any qualified applicant including those with arrest and conviction records in a manner consistent with the applicable regulation.
Pursuant to the various pay transparency laws/acts the base salary range is $60000/yr to $75000/yr plus opportunities for benefits (e.g. medical dental) equity and discretionary bonuses. Compensation is dependent on geography and may vary.
About StockX
StockX is proud to be a Detroit-based technology leader focused on the large and growing online market for sneakers apparel accessories electronics collectibles trading cards and more. StockXs powerful platform connects buyers and sellers of high-demand consumer goods from around the world using dynamic pricing mechanics. This approach affords access and market visibility powered by real-time data that empowers buyers and sellers to determine and transact based on market value. The StockX platform features hundreds of brands across verticals including Jordan Brand adidas Nike Supreme BAPE Off-White Louis Vuitton Gucci; collectibles from brands including LEGO KAWS Bearbrick and Pop Mart; and electronics from industry-leading manufacturers Sony Microsoft Meta and Apple. Launched in 2016 StockX employs 1000 people across offices and verification centers around the world. Learn more at .
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race religion color national origin gender sexual orientation age marital status veteran status or disability status. This job description is intended to convey information essential to understanding the scope of the job and the general nature and level of work performed by job holders within this job. However this job description is not intended to be an exhaustive list of qualifications skills efforts duties responsibilities or working conditions associated with the position. StockX reserves the right to amend this job description at any time. StockX may utilize AI to rank job applicant submissions against the position requirements to assist in determining candidate alignment.
Required Experience:
IC
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