Media Buyer
Jobtailor
The Media Buyer is responsible for the accurate execution, monitoring, documentation, budget control, and reconciliation of approved traditional media buys. This role works closely with the Media Planner to ensure that all buys are implemented according to the approved media plan, budget, schedule, negotiated terms, and client requirements. Execute approved media buys according to the media plan, budget, rates, schedules, placements, and conditions authorized by the Media Planner or Head of Media Investment. Prepare and maintain media orders, advertising schedules, campaign calendars, purchase orders, and all related buying documentation. Confirm that all orders accurately reflect the approved stations, programs, publications, markets, formats, dates, times, units, rates, placements, and added‑value elements. Monitor campaign delivery and ensure that media placements run according to the approved schedule, budget, and agreed conditions. Identify preemptions, missed spots, under‑delivery, incorrect placements, schedule changes, or other discrepancies, and follow up with media vendors until fully resolved. Recommend operational adjustments that may improve delivery, budget utilization, and campaign effectiveness, subject to Media Planner approval. Coordinate approved makegoods, credits, replacement placements, and schedule corrections with media representatives. Maintain control of assigned budgets by tracking authorized, ordered, committed, billed, credited, and actual expenditures. Review invoices against approved orders, schedules, rates, confirmations, and proof of performance; resolve billing discrepancies as needed. Maintain accurate and organized records of media orders, schedules, approvals, invoices, credits, makegoods, affidavits, and proof of performance. Monitor competitors' traditional media activity and notify the Media Planner of relevant changes in media usage, placement, or scheduling. Build and maintain professional working relationships with approved media sales representatives and vendor contacts. Manage multiple client accounts, media buys, schedules, budgets, vendors, and deadlines simultaneously. Provide timely updates to the Media Planner regarding campaign execution, delivery, budget status, billing issues, and outstanding documentation. Collaborate with internal teams to support the coordination of integrated campaigns, including schedules, materials, deadlines, status updates, and documentation. Support the Media Planner and other internal teams as needed. Requirements Bachelor's degree in Marketing, Communications, Advertising, Business, or a related field preferred; a minimum of 2 years of college education with relevant experience will be considered. 1+ year of media buying experience, with demonstrated knowledge of traditional media channels — TV, radio, print, OOH, and/or digital. Experience managing media orders, schedules, and vendor relationships in an agency or media‑buying environment is strongly preferred. Exposure to media billing, invoice reconciliation, and budget tracking processes is a meaningful advantage. Familiarity with media buying platforms, scheduling tools, or traffic management systems is a plus. Excellent computer skills; proficiency in Microsoft Office, particularly Excel, for budget tracking, scheduling, and reconciliation. Strong mathematical ability for rate calculations, budget management, and invoice verification. Familiarity with media buying, traffic, or campaign management platforms. Understanding of traditional media formats — TV, radio, print, OOH — including terminology, scheduling mechanics, and proof of performance documentation. Working knowledge of digital marketing and technology platforms as they relate to integrated campaign coordination. Excellent written and verbal communication in both English and Spanish. Strong critical thinking skills — able to identify root causes of discrepancies and propose practical solutions. Proven ability to multitask across multiple clients, campaigns, and vendors without compromising accuracy or responsiveness. Demonstrated integrity in handling confidential budget, rate, and client information. Core Competencies Demonstrates expertise in media buying, budget management, and campaign execution across traditional media channels. Proficient in managing vendor relationships and ensuring compliance with media plans and schedules. Highest-signal resume keywords Media Buying Experience Budget Tracking Invoice Reconciliation Traditional Media Knowledge Vendor Relationship Management Hard Skills Media Order Management Budget Control Rate Calculations Campaign Scheduling Proof of Performance Documentation Soft Skills Strong Critical Thinking Excellent Communication Multitasking Ability Attention to Detail Integrity Industry Keywords Traditional Media Channels TV Radio Print Out-Of-Home (OOH) Digital Marketing Advertising Media Planning Client Management Campaign Effectiveness Tools & Technologies Microsoft Office Excel Media Buying Platforms Traffic Management Systems Campaign Management Platforms #J-18808-Ljbffr Jobtailor
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