Vice President, Architecture and Design Public Relations

ABOUT ORCHESTRA

Orchestra is a strategic communications and marketing company built for today's complex and fragmented world. From decoding audiences to designing bold strategies, Orchestra integrates people, platforms, and stories that stick to help clients build lasting influence. The company offers programs that span from the highest level strategic business counsel through to tactical execution. Orchestra brings together 700+ people with experience across consumer and lifestyle, technology, nonprofit and philanthropy, real estate, sports, travel, hospitality, and more. Made up of leading firms BerlinRosen, Civitas Public Affairs Group, Derris, Glen Echo Group, Inkhouse, M18, Message Lab, Onward and Small Girls PR. It also launched Brightmode, a talent acquisition firm for communications professionals, and Versus Media Group, a strategy-first political media team. Learn more at

People of all backgrounds and abilities are strongly encouraged to apply. Orchestra is committed to building and maintaining a diverse staff, and recognizes that its continued success depends on hiring and retaining high-quality creative professionals with a variety of backgrounds and experiences. Opportunities for advancement exist, and we are committed to helping all staff develop and grow.

ABOUT THE TEAM

BerlinRosen's Cities practice comprises over 70 communications professionals who bring a unique campaign-style approach to strategic communications. We work with visionary clients in New York, Los Angeles and other major cities across the country on issues ranging from arts & culture, healthcare, urban planning, design, affordable housing, issue advocacy, social impact and progressive policy, public affairs, higher education, real estate, travel, lifestyle and more. Whether it's elevating new projects and brands or launching some of our city's most visited attractions, we help our clients shape the future of cities.

The Architecture & Urbanism team works with architects, urban thinkers, real estate and economic development consultants, business improvement districts, nonprofits and thought leaders who are committed to the advancement of cities. Clients include WXY, FXCollaborative, HR&A Advisors, Ennead, Manresa Island Corp., Trust for Public Land, Downtown SF Partnership, and many others.

ABOUT THIS ROLE

BerlinRosen is seeking an experienced communications strategist to join us as a Vice President. In this role, you will counsel clients across our practice through comprehensive communications strategies that advance client goals, mentor and manage junior staff and actively engage in business development. As a core leader of the team, you should thrive in a fast-paced environment, demonstrate thoughtfulness in creating a collaborative culture and have expertise on team capacity planning and business development.

Role location: This role is based in our New York, N.Y. office on a hybrid basis. The Cities team is in-office 3 days per week.

ACCOUNTABILITIES AND QUALIFICATIONS

As a Vice President on the Cities team, you will...

• Set and advance the communications strategy for multiple high-profile clients nationally
• Manage client communications daily: setting expectations, escalating urgent needs, building and maintaining strong relationships, etc.
• Lead account teams to make sure quality of work, goals and deadlines are met with strong ROI
• Engage and maintain strong relationships with key reporters across (but not limited to) design, real estate and economic development beats
• Write and edit persuasive external and internal documents such as press releases, op-eds, fact sheets, talking points, editorial board memos and communications plans
• Mentor and lead staff through consistent feedback, monitoring results and supporting professional growth
• Experience in cross-platform strategies
• Drive business development and lead RFP responses

Essential skills:

• A minimum of 7 years of strategic communications experience: in-house, media or journalism; PR agency experience preferred
• Deep experience in media relations and a demonstrated interest in the advancement of cities with an interest in design
• Experience in supporting business development strategies
• Thoughtful people management skills with experience leading diverse and inclusive teams and the ability to support professional growth through individualized techniques
• Creative problem-solving approach to strategies with an eye for each client's unique history and goals: each client has a specific history and goal and your strategies should take their uniqueness into consideration
• Exceptional client-service skills that makes each client feel like they're your highest priority
• Strong written and oral communications skills with impeccable editing eyes and can skillfully adapt your presentation style depending on your audience
• Expert multi-tasker with the ability to handle multiple assignments at once, work quickly and meet deadlines in a fast-paced environment while paying close attention to details

WORKING AT ORCHESTRA

Salary range (commensurate with experience and skills): $130,000-$150,000

Vice Presidents are eligible for end of year bonuses based on firm, team and individual performance.

Orchestra is the first communications company built for today's media landscape. Since 2022, it's acquired nine firms, including: BerlinRosen, Civitas Public Affairs Group, Derris, Glen Echo Group, Inkhouse, M18, Message Lab, Onward and Small Girls PR. It also launched Brightmode, a talent acquisition firm for communication professionals. Learn more at:

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