Marketing and Vibe Coordinator at Hard Rock Hotel San Diego

Marketing & Vibe Coordinator – Hard Rock Hotel San Diego | San Diego, CA

Located in the heart of downtown, Gaslamp Quarter, Hard Rock Hotel San Diego is a high-energy, music-infused destination where bold experiences, vibrant nightlife, and elevated hospitality come together. From dynamic culinary concepts to immersive guest activations, our hotel is a hub for unforgettable moments, and we're looking for a creative force to help bring that story to life.

We're seeking a Marketing & Vibe Coordinator, a dynamic, forward-thinking professional who thrives in both digital and on-property environments. This role is instrumental in shaping our brand presence, driving engagement, and curating the unmistakable vibe that defines the Hard Rock experience.

As a key contributor to the marketing team and on-property experience, you will:

• Create and execute engaging social media content across platforms, bringing the brand to life through compelling storytelling
• Manage online community engagement, responding to comments, messages, and guest interactions with professionalism and personality
• Capture and produce high-quality photo and video content that reflects the energy and luxury of the property
• Support the execution of strategic marketing plans, campaigns, and promotions
• Assist in influencer partnerships, giveaways, and local collaborations to expand brand reach
• Attend and document on-site events, activations, and experiences to amplify real-time engagement
• Maintain digital presence across platforms, ensuring listings, imagery, and brand messaging are accurate and elevated
• Monitor and respond to guest reviews, partnering with operations to deliver thoughtful, brand-aligned responses
• Assist with paid social campaigns and performance tracking
• Contribute to marketing reports, campaign recaps, and ongoing strategy development
• Act as an on-property brand ambassador, helping to create and sustain the signature "vibe" across all guest touchpoints

You might be our ideal candidate if you:

• Have 2–4 years of experience in marketing, social media, or hospitality
• Are passionate about creating memorable guest experiences and authentic brand connections
• Thrive in a fast-paced, creative, and collaborative environment
• Have a strong understanding of social media platforms, trends, and digital marketing strategies
• Bring a creative eye for photography, video, and visual storytelling
• Communicate clearly and confidently across written, verbal, and digital channels
• Are highly organized, detail-oriented, and able to manage multiple priorities
• Take initiative and can bring ideas to life from concept to execution
• Deliver elevated service and professionalism in every interaction

Bonus points if you have:

• Hospitality, lifestyle, or luxury brand experience
• Experience with paid social media campaigns and influencer marketing
• Familiarity with design tools such as Canva or Adobe Creative Suite
• Background in public relations or local partnerships

Be part of an iconic, globally recognized lifestyle brand rooted in music and culture

Work in an energetic, experience-driven environment where creativity is celebrated

Collaborate with a passionate team of Experience Curators

Play a key role in shaping guest experiences both digitally and on-property

Grow your career with a company that values innovation, individuality, and service excellence

If you're ready to blend creativity, culture, and hospitality into unforgettable experiences, we invite you to apply and help us bring the Hard Rock vibe to life.