Communications Specialist
VETERANS HEALTH ADMINISTRATION
Summary Timely, effective communication with Veterans is critical to the mission of the Department of Veterans Affairs. VA's Online Personal Health Record, My HealtheVet and Secure Messaging can be utilized to communicate with Veterans in a timely and relevant manner. My HealtheVet, and Secure Messaging are important components of the VA's transformation to the 21st Century. Learn more about this agency Duties Help Major duties and responsibilities include, but are not limited to:
- Support and guide facility VHA public affairs officers and stakeholders about My HealtheVet.
- Oversees MHV's online presence and web content and leads innovations to keep facilities My HealtheVet (MHV) on the cutting-edge.
- Formulates a marketing strategy from research, reports, products and organizational data. Designs, conducts and evaluates innovative means to advertise and market products of the My HealtheVet (MHV) and Social Media Program.
- Analyzes participation trends, customer markets, needs of the consumer and advises the VAMC/HCS leadership team on concerns and trends.
- Delivers presentations to all levels of the VAMC/HCS, service organizations, and veterans, family members and caregivers.
- Develops multimedia campaign materials (e.g., printed articles, brochures, videos) to enlighten target population.
- Researches and writes articles, news releases and briefs for inclusion in publications and for release to other media.
- Applies advertising and marketing techniques to material produced to include color dynamics, reading grade level, graphics and design, journalistic writing, etc.
- Proposes, develops, and implements strategic plans and objectives for the enhancement, maintenance, and future advancement of operations for the My HealtheVet (MHV) program.
- Analyzes new or amended legislation, and develops policy covering programs, activities, or functions for which the facility has responsibility.
- Identifies problems and applying analytical techniques for the purpose of resolving issues.
- Applies advertising and marketing techniques to material produced to include color dynamics, reading grade level, graphics and design, journalistic writing, etc.
- You must be a U.S. Citizen to apply for this job
- To be considered for this position, you must complete all required steps in the process. In addition to the application and questionnaire, this position requires an online assessment. The online assessment measures critical general competencies required to perform the job.
- Selective Service Registration is required for males born after 12/31/1959
- Physical Requirements: Work is primarily sedentary, but may require periods of standing during presentations, briefings, speeches, health fair activities, etc., although some slight physical effort may be required. Travel to off site locations is expected. A pre-placement physical examination is not required.
- Subject to background/security investigation
- Selected applicants will be required to complete an online onboarding process. Acceptable form(s) of identification will be required to complete pre-employment requirements ( Effective May 7, 2025, driver's licenses or state-issued identification cards that are not REAL ID compliant cannot be utilized as an acceptable form of identification for employment.
- Participation in the seasonal influenza vaccination program is a requirement for all Department of Veterans Affairs Health Care Personnel (HCP)
- your performance and conduct;
- the needs and interests of the agency;
- whether your continued employment would advance organizational goals of the agency or the Government; and
- whether your continued employment would advance the efficiency of the Federal service.
- Specialized Experience: You must have one year of specialized experience equivalent to at least the next lower grade GS-09 in the normal line of progression for the occupation in the organization. Examples of specialized experience would typically include, but are not limited to: Skill in audio-visual techniques to assist in preparation of radio, television, slide show, speech materials, or other methods of communication. Knowledge of and skill in automated data processing applications, e.g., desktop publishing, graphics, etc. to be able to design, establish, and operate in the operation of state-of-the-art personal computer (PC) equipment. Knowledge of the World Wide Web as a marketing vehicle. Skill in editing web pages and creating links and using social networking technology.
Vacancy posted 2 days ago
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