Web Analytics Manager Job Description Template
Our company is looking for a Web Analytics Manager to join our team.
Responsibilities:
- Serve as the sole analytics technical lead and subject-matter-expert for five broadcast networks;
- Perform SAAS training with stakeholders;
- Manage the entire analytics infrastructure without official authority;
- Perform daily debugging of websites, mobile applications, and third-party platforms;
- Notify stakeholders if issues arise with analytics data capture;
- Update the Tag Management system with the latest code versions and data configurations;
- Implement new analytics software;
- Run reports to examine data accuracy;
- Administer user privileges to SAAS systems;
- Analytics solution owner; responsibilities include product road mapping, development, and lifecycle management;
- Write analytics technical and functional requirements for SAAS systems and web assets;
- Create customized JavaScript or JSON code for web assets;
- Manage the accuracy and stability of eight analytics applications;
- Perform a daily review of analytics data capture for all eight analytics applications;
- Draft SAAS recommendations based on industry standards.
Requirements:
- Read and write JSON;
- Ability to influence without authority;
- Ability to work independently;
- Ability to collaborate with others across the organization;
- Strong written and verbal communication skills and ability to present complicated concepts to people without a technical background;
- Database programming;
- Website and SDK debugging;
- Must have extensive experience with Adobe Analytics; Google Analytics acumen cannot be substituted for Adobe Analytics experience;
- Read and write JavaScript;
- Ability to manage workflow processes and software development.