Digital Content Producer

Digital Content Producer Job Description Template

Our company is looking for a Digital Content Producer to join our team.


  • Interview customers and develop case studies for the website and other collateral;
  • Research, write, produce, and optimize content that informs and delights our prospects and customers;
  • Track content performance analytics and adjust future production accordingly for optimal consumption and effectiveness;
  • Write compelling copy and publish content on our website, social media channels, and email campaigns;
  • Assist with the development of innovative and informative campaign-oriented, cross-platform content ideas;
  • Produce, record, edit, and publish live and on-demand video content and podcasts;
  • Help assemble the team’s content plan and calendar to meet and exceed goals and objectives;
  • Craft and/or utilize templates to create bulk graphics or video content for digital distribution;
  • Research and incorporate industry best practices.


  • Experience developing and managing manuscripts and storyboards;
  • Ensures that all content meets station standards for integrity and production quality;
  • Command of video editing and production software (e.g. Adobe Creative Suite, Final Cut Pro, Keynote, etc.);
  • Posting updates and content to our station’s website and social media handles;
  • Proficiency in the following design platforms: Adobe CS, Sketch, InVision;
  • Portfolio/work samples must accompany application;
  • Must have experience with motion graphics, animating images, text, graphs, etc;
  • Basic clipping and editing of video for digital delivery;
  • Ability to research and analyze background information related to news stories;
  • Ability to work on multiple projects, manage time efficiently, be resourceful and effectively implement feedback;
  • Basic understanding of basic web development and UX (HTML, CSS, JS);
  • 3+ years in digital content production, graphic design, video or similar;
  • Must be able to work independently and collaboratively in a fast-paced environment;
  • Ability to design, produce, test interactive content leveraged on our website and across our digital channels and campaigns;
  • Comfort producing content about more technical topics.

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