Head of Marketing Services

Dealer Tire is looking for a dynamic Market Manager to lead and grow high-performing Tire Service Advisor teams across multiple dealership locations. This role is ideal for a hands-on, results-driven leader who thrives in the field, loves coaching talent, and knows how to translate operational excellence into sales growth and customer loyalty.

If you’re passionate about developing people, influencing outcomes on the service drive, and partnering with dealership leadership to deliver next-level performance—this could be your next move.

As a Market Manager, you’ll serve as the primary field leader and coach for Tire Service Advisors across your assigned market.

Ensure consistent execution of Dealer Tire’s operational standards and Service Lane Inspection (SLI) tool

Coach TSAs on the complete service process—from customer greeting through objection handling and closing the sale

Drive effective inspection presentations and accurate repair order additions

Spend 70%-75% of your time onsite in dealerships, providing shoulder-to-shoulder, real-time coaching

Deliver structured feedback, quarterly development discussions, and performance evaluations

Identify skill gaps and ensure all dealership personnel are trained on Dealer Tire products and tools

Optimize Service Drive Operations

Partner with Service Managers, Parts Managers, GMs, and OEM representatives to grow tire and Maintenance & Light Repair (MLR) performance

Oversee tire program execution, including product screens, pricing strategies, inventory, and sales effectiveness

Analyze and leverage data such as RO trends, competitive pricing, alignment sales, and customer pay

Lead scorecard review meetings, provide actionable recommendations, and document follow-ups in Salesforce

Support the launch of new Tire Store locations

Foster collaboration and consistency across Tire Service Advisor teams within your market

Share best practices, performance insights, and successful initiatives with Regional Managers and Field Operations partners

Ensure timely completion of reports, expenses, and administrative requirements

Bachelor’s degree in Business, Sales, Marketing, or related field (or equivalent experience)

4+ years in tires, automotive, or a related industry

Proven experience leading teams in a retail or service-driven environment (preferably multi-store supervision)

Strong coaching, facilitation, and communication skills

Ability to influence behaviors through data, pay plan understanding, and relationship building

Proficiency with Microsoft Office and CRM tools

Time management and initiative

Customer focus and value selling

Talent development and performance management

Physical & Travel Requirements

Approximately 85% travel within the assigned market

Market Managers play a pivotal role in shaping culture, developing talent, and delivering measurable growth for our dealership partners. You’ll have the autonomy to lead, the support to succeed, and the opportunity to make a visible impact every day.

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