Client Service & Marketing - Head of Marketing
$163.6k - $221.3kAmazon Locker
Description AWS Marketing is seeking a strategic, technically proficient, and customer-embedded Marketing Technology & Operations Manager to support the Events, Sports, and Sponsorship (ESS) team. This role is responsible for managing cross-functional operational programs including application security compliance, ESS' marketing technology strategy and administration, digital asset management, and workflow automation - all with a focus on being AI-native wherever possible. The ideal candidate thrives in ambiguity, can manage multiple concurrent workstreams, and is passionate about building scalable processes that are simplified and automated.
You will serve as the embedded technical partner for teams across Events, Sports, and Sponsorship - ensuring security compliance, tooling strategy, roadmap execution, and workflow efficiency. This role will partner cross-Marketing as well, partnering with Events Technology, Marketer Experience, Data Science & Engineering etc. Unlike a traditional program manager who operates at a distance, you will deploy directly to teams, observe pain points in real time, prototype solutions rapidly, and iterate based on immediate feedback. This role requires a balance of technical acumen, stakeholder management, an incredible ability to Invent and Simplify, and a Bias for Action to drive operational excellence across a complex marketing organization.
Optimize marketing technology tools based on ESS' needs including Airtable, Amazon S3, Asana, Workfront, Quick, SharePoint, Highspot, DAM/MAM, Box, building SOPs, managing access requests, configuring automations, and driving workflow optimization
Design and implement workflow automations and API integrations between platforms (e.g., agents, MCPs, connectors, skills, Slack bots) to reduce manual workload, integrate systems, and improve team self-service capabilities
Forward Deployed Engineering & Embedded Solutions Embed directly with ESS sub-teams (Events, Sports, Sponsorships) through rotational assignments, office hours, and on-demand sprints - observing workflows, surfacing automation opportunities, and delivering hands-on technical enablement
Rapidly prototype, ship, and iterate on custom solutions (skills, agents, connectors, dashboards, Slack bots, data pipelines) with a bias toward MVPs in days, not weeks - owning each solution from discovery through documentation and ongoing support
Serve as the technical bridge between ESS teams and centralized Marketing Technology partners, translating business needs into technical requirements and advocating for scalable, extensible solutions
Champion technical self-service by training non-technical team members on low-code platforms, AI assistants, and internal tooling
Security & Compliance Own and manage the end-to-end third-party Application Security (AppSec) review process for the ESS team, including ticket submissions, vendor relationships, compliance monitoring, security reviews, and close partnership with Marketing Security (MarSec) teams
Serve as the Subject Matter Expert (SME) for AppSec requirements, proactively managing renewal timelines and advising internal stakeholders on compliance obligations
Content & Data Operations Own documentation and knowledge graph strategy across ESS, with a focus on ensuring files and data are structured for seamless utilization by agentic tools and AI workflows
Drive site maintenance and content redesign for ESS Team SharePoint and Wiki pages
Manage data migration projects (e.g., Quip to SharePoint) and coordinate with platform migration POCs
Ensure data architectures and information taxonomies align with the broader Strategy & Axes team to enable both human and AI consumption
Basic Qualifications 5+ years of technical product or program management experience
3+ years of software development experience
Experience managing programs across cross functional teams, building processes and coordinating release schedules
Experience in stakeholder management, dealing with multiple stakeholders at varied levels of the organization
Comfort operating as a "one-person technical team" embedded within a non-engineering organization - owning full-stack delivery from requirements to production
Preferred Qualifications 5+ years of project management disciplines including scope, schedule, budget, quality, along with risk and critical path management experience
Experience managing projects across cross functional teams, building sustainable processes and coordinating release schedules
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information.
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Company - Amazon Web Services, Inc.
$150k - $180k
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