Head of Marketing Management

Job Description
Job Description Benefits:

• 401(k)
• Competitive salary
• Employee discounts
• Paid time off
• Wellness resources

Thrive Health Systems is looking for a Marketing Manager.
Thrive Health Systems is a natural health care company. Through the years, Thrive has employed largely chiropractic doctors (though there have been medical doctors, physicians assistants, nurse practitioners and naturopathic doctors on staff as well) to deliver natural solutions to the 80% of chronic and preventable conditions that plague Americans - like structural pain conditions, diabetes, auto-immune conditions, metabolic syndrome and more.
Thrive uses the following marketing media:
Television
Social Media
Radio
Print
Internet Search
Event Marketing
Internal Marketing
Email
Text
Professional websites
Website
Telephone Marketing
Coupon media like Groupon, Print, and more
Referral
PI (personal injury) marketing

SEO

You do not have to DO all of the marketing for each media source, but you need to understand marketing principles enough to set up cost effective marketing systems through any media necessary to achieve company objectives.
Areas that we have in-housed historically and have systems for are:
Internet marketing, such as Google, FB, Youtube, and TikTok PPC
Internal Marketing
Event based marketing - festivals, event shows, etc.
Email and Text
Online video creation
Areas that we’d like to develop further in:
Social Media Content Creation

SEO

Opportunities as we see it:
Campaign optimization
National reach campaigns
Social Media video creation
Website optimization
Skills required for this job:
Understanding of KPI, metrics to marketing success
Internet marketing skills, to include campaign creation and management
Reporting spreadsheeting - maintain and present your results
Google Suite skills - email, docs, design, spreadsheets
Design skills - if you are not a graphic designer, that can be okay, but you must understand the principles of design to create an attractive offer
Understanding of sales funnels, offers, and how to create a compelling message - marketing 101 - 404
Compensation
~$58,000 - 65,000 salaried, plus bonuses on making budgets and goals

Time
Full-time. This role requires 40+ hours a week. Evening work is rare and weekend work is even more rare.
Travel
We manage properties in Colorado Springs and Denver with the goal to add more. For this reason, site visits require travel. When that happens, Thrive will reimburse mileage per IRS guidelines (does not include regular commute).