Head of Operations & Business Management
e-Med.us
Manager, Revenue Operations
Reports to: Director of Sales Operations
Department: GTM Operations
The Manager, Revenue Operations owns the operations behind eMed's top-of-funnel motion end to end — marketing operations, lead lifecycle and routing, campaign-to-pipeline visibility, and channel/partner referral deal operations. You will define and govern how a lead moves from first touch to qualified opportunity, ensure partner and referral deals flow through Salesforce reliably and without double-counting, and give GTM leadership trustworthy visibility into what's driving pipeline. Strategic Planning & Process Optimization
Own core sales process standards: opportunity hygiene, stage definitions and exit criteria, required fields, and pipeline governance across pods and segments.
Analyze market data to build equitable sales area responsibilities and recommend new incentive compensation plans that align with company revenue targets.
Run the operational cadence behind pipeline reviews and forecasting, partnering with the Data & Analytics Analyst on the reporting that powers them.
Top-of-Funnel Operations (Build-Out Mandate)
Stand up eMed's top-of-funnel operations end to end: lead capture, enrichment, scoring, routing, SLAs, and conversion to opportunity.
Partner with Marketing to operationalize campaigns with clean source/attribution data, and build campaign-to-pipeline visibility for GTM leadership.
Own channel and partner referral operations — from referral intake through Salesforce opportunity creation and attribution — establishing a single source of truth and eliminating double-counting risk in leadership reporting.
Policy & Rules of Engagement
Author and maintain the Revenue Operations policy guide — the single documented source for lead ownership, routing logic, rules of engagement, referral attribution, sales crediting, and SLA standards — and keep it current as processes evolve.
Arbitrate exceptions and ownership disputes against documented policy, and drive adoption of policy changes across the field.
Cross-Functional Alignment & Continuous Improvement
Serve as the operational bridge between direct sales pods, BDRs, Marketing, Channel, Sales, and CS — ensuring every team runs a common, documented process.
Maintain revenue data hygiene standards (duplicates, sources, close dates, amounts) in partnership with the SalesForce team.
Measure funnel and process health (conversion, velocity, coverage, source mix) and recommend improvements grounded in data.
5+ years in revenue operations, marketing operations, or sales operations, with direct ownership of lead management and/or channel operations; B2B healthcare, benefits, or digital health experience preferred.
Deep, hands‑on Salesforce fluency: lead/opportunity objects, routing and assignment, campaigns, reports, and dashboards.
Experience with marketing automation platforms and lead‑routing/enrichment tooling.
comfortable defining funnel metrics and building the reporting to track them.
Bachelor's degree in Business, Marketing, or a related field (or equivalent experience).
At eMed, we're redefining how care is delivered — empowering clients and partners with technology, access, and data. You'll join a collaborative, fast-moving team shaping the future of digital health partnerships — and helping businesses make healthcare more accessible, affordable, and effective. This is a foundational hire on a growing Sales Operations team: the funnel you build is the funnel eMed scales on.
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