Head of Marketing Adoption

JOB OVERVIEW:

Our client is seeking -MarketManager that serves as the day-to-day leader of the office, fostering a culture of accountability and success aligned with organizations core values of Love Helping People, Tribe, Grit, and Trailblazers.

This role is responsible for hiring, developing, and coaching the right team to deliver client service, drive sales, and achieve office growth and GM goals, while ensuring compliance with company systems, financial objectives, and stakeholder commitments.

KEY RESPONSIBILITIES:

Hire, Train, and Coach a High-Performing Team with a Strong Values-Based Culture

Foster a culture grounded in values, accountability, and professionalism by modeling Express values, recognizing aligned behaviors, and proactively addressing issues that fall outside expectations.

Recruit, select, and onboard high-caliber ("A"-players) talent while decisively coaching up or coaching out underperforming (B and C) team members to ensure a strong team aligned with vision and values.

Apply appropriate coaching models (Situational Leadership, Coaching Essentials, etc.) to drive performance improvement and values alignment.

Conduct weekly 1:1s, performance reviews, daily huddles (AM and PM), and sales meetings to effectively manage staff performance and drive accountability.

Provide clear direction, resources, and support to enable team success and maintain target turnover levels.

Actively manage PTO and scheduling to ensure full office coverage and uninterrupted service.

Model Express core values by taking ownership of personal accountability and reinforcing accountability across the team.

Execute Sales Strategy and Drive Results

Develop and execute a quarterly sales strategy that identifies target accounts, growth opportunities, and key account development priorities.

Inspect sales results, pipeline, and activity weekly to ensure production of an average of two new clients billed per week.

Ensure strong collaboration between inside and outside sales to drive consistent messaging, follow-through, and client engagement.

Schedule New Client Care visits and ensure the Client Care Packet is delivered to every new client.

Generate sales activity by completing a minimum of 25 Decision Maker connections weekly (phone and in-person) or more as determined by business needs and direction from Area Manager.

Complete a minimum of 5 client appointments weekly or more as determined by business needs and direction from Area Manager and document 100% of calls in the automated system with next action steps.

Lead the Development and Execution of the Recruiting Strategy

Forecast staffing needs and develop a targeted recruiting plan to ensure a steady flow of qualified candidates.

Monitor online job postings for accuracy, visibility, and timely response rates.

Monitor key recruiting metrics, including online applications, inquiry calls, interviews, onboarding, and placement ratios, to ensure engagement with the right talent pool.

Research and implement new recruiting methods; stay informed on industry trends, local market conditions, and competitor hiring practices.

Ensure the team consistently meets required daily and weekly recruiting activity levels through clear expectations, coaching, and accountability.

Enforce adherence to the Employee Selection Process.

Complete a minimum of 3 interviews per week or more as determined by business needs and direction from Vice President to help sustain a strong pipeline of candidates for the office.

Ensure Qualified Orders Are Effectively Taken, Managed, and Filled with Urgency

Assign orders to appropriate Employment Specialists. Personally take, manage, and service the most complex job orders.

Hold the team accountable for entering every order into the automated system with full details and for using skills matching and other technologies to drive fast, high-quality fills.

Use system reports to inspect activity levels, fulfillment speed, and adherence to service standards.Lead the quality control process and complete required client and associate touch points to ensure orders are serviced correctly.

Proactively resolve client and associate issues, drive positive ends, and reduce negative ends and lost clients.

Monitor the Clearly Rated Client & Associate Experience process and scores and develop strategies to achieve Net Promoter Scores at or above the company target.

Follow the documented company system/processes, Financial Management, and Risk Control.

Ensure complete and accurate execution of weekly associate payroll, whether processed by the manager or delegated to a team member.

Oversee new account setup to ensure pricing, credit, and documentation align with office and Express standards.

Manage the on-call program to ensure continuous 24/7 coverage and service.

Drive financial performance by maintaining a profitability level of 50% or lower.

Actively monitor accounts receivable and collaborate on collections to maintain receivables at or above 90% current.

Manage workers' compensation and unemployment costs by managing claims, investigating accidents, and identifying light-duty assignments.

Identify and mitigate operational and financial risks before they impact service or profitability.

Serve as the primary point of contact for key territorial business relationships, including landlords and other external partners.

Expand Community Presence and Brand Visibility

Participate in local business and networking organizations (e.g., Chamber, Rotary, BNI) to generate 1–2 new qualified leads monthly.

Build and maintain relationships with local nonprofits, colleges, and high schools through quarterly outreach and visits.

Ensure professional representation at local job fairs and approved community events to enhance visibility and talent pipeline.

Ensure Legal, Regulatory, and Policy Compliance

Ensure compliance with federal, state, and local employment laws, including the Fair Labor Standards Act, Title VII, ADA, and FMLA.

Supervisory Responsibility

This position is responsible for the direct supervision of office staff, including but not limited to Business Developers, Employment Specialists, Front Office Coordinators, and Recruiting Specialists.

QUALIFICATIONS:

4-year Bachelor of Science degree or a combination of work experience and education.

2-3 years of demonstrated sales and leadership experience.

Ability to use consultative selling techniques (communication skills, questioning, listening techniques).

Proficient knowledge of core leadership models (SSL, SLII, RPA).

Certified Staffing Professional (CSP) designation (optional)

TECHNICAL SKILLS:

Proficiency in Microsoft Word, Excel, & Outlook. CRM (Customer Relationship Management) preferred experience.

Working Conditions and Physical Requirements

Essential activities are conducted within the local office and at various client settings, requiring some travel and potential exposure to inclement weather.

Performs effectively in high-pressure situations, meeting goals, deadlines, and handling client or associate pressure.

Must have a valid driver's license and be able to drive, climb stairs, and carry marketing materials and supplies.

Occasional out-of-town travel for meetings or training required.

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