Head of Sales Management

Our culture is built on value commitments to innovation, quality, results, integrity, community, people, and collaboration that fosters a strong employee engagement, teamwork, safety and wellness. We offer a competitive benefits package that includes health, dental, vision, wellness programs, employee discounts, retirement plans, tuition reimbursement, ongoing development, advancement opportunities and more.

Founded in 1846, today HP Hood is one of the largest and most trusted food and beverage manufacturers in the United States. Our portfolio of national and super-regional brands and licensed products includes Hood, Heluva Good, Lactaid, Blue Diamond Almond Breeze, Planet Oat and more.

This is a hybrid role that requires 3 days onsite at our office in Lynnfield, MA. Please note we are not offering relocation for this role

The Sales Enablement Manager is a high value-add business partner to both the sales organization and internal functions, enabling revenue growth and increased sales productivity through a data-driven approach. This position will work closely with Sales, Marketing, Finance and Demand Planning to ensure business momentum and ongoing data integrity. In this role, the Sales Enablement Manager will translate business priorities into clear processes, tools, insights, and cross-functional execution plans that strengthen customer readiness and commercial performance. The ideal candidate is highly analytical, possesses strong project management and communication skills, and works well with a diverse team in a fast-paced, dynamic environment.

Represent Sales on internal projects, communicating with key stakeholders on customer-impacting initiatives, including project status, key achievements, risks, challenges, and next steps.

Coordinate cross-functional support for new item launches, ensuring customer requirements, timelines, and sell-in readiness are met.

Develop commercial playbooks that inform best-in-class execution of new item launches and portfolio optimization initiatives, advising sell-in material development, shelf reset timing, distribution goals, forecast impacts, inventory readiness, and customer communications.

Support managing the end-to-end setup of new products, product specifications, and ensuring all sales-facing systems reflect the most current information.

Monitor sales performance metrics, market trends, and competitor activity using internal and syndicated data to provide stakeholders with actionable insights and recommendations.

Improve Sales-related processes, tools, strategies, and CRM adoption through administrative support, user training, reporting, and opportunity management.

Support Marketing and Brand strategy by ensuring Marketing and Trade investments reinforce brand positioning and identify opportunities to improve return on investment.

Conduct regular initiative reviews with Sales and Marketing leaders to assess progress against plan, identify strategic review needs, and support problem solving.

Facilitate and contribute to portfolio reviews with cross-functional teams to identify optimization, efficiency, and growth opportunities.

Partner with Demand Planning and Operations to understand production capabilities, product availability and pipeline opportunities.

Minimum 2+ years in direct selling role, preferably in CPG industry

3+ years of experience in the CPG industry, with a solid understanding of market dynamics and trends

Experience with point-of-sale syndicated data such as Circana (IRI), Nielsen, SPINS

Strong project management skills, with ability to prioritize tasks and manage multiple initiatives

Familiarity with CRM tools and their use in managing sales activities, reporting, and customer information

Comfort with adapting and adjusting to multiple demands, shifting priorities, and rapid change

Employment is subject to verification of an applicant’s identity and eligibility for employment in the United States as required by immigration laws. As set forth in HP Hood’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law.

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