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Head of Marketing Management

$170k - $210k

Fi

Director Of Integrated Marketing

Fi is looking for a Director of Integrated Marketing to help lead how we bring products and campaigns to market and connect our brand to our audience across every channel, globally. You'll sit at the intersection of product marketing, brand strategy, organic social, community, and partnerships. It's built for someone who thrives on turning strategy into flawless execution across a lot of moving parts at once.

Partner with Brand Creative to shape and evolve brand strategy and craft campaigns that connect strategy to communications

Partner with Product to bring software feature announcements and hardware launches to life through integrated campaigns that drive sales, engagement, and brand love

Oversee organic social and community, setting the strategy and standard for how Fi shows up across these owned, non-paid environments

Guide content strategy, voice, and community engagement to build a loyal, vocal Fi audience

Work closely with the B2B team to develop partnership concepts and go-to-market plans

Execute partner marketing campaigns from concept through launch and measurement

Help optimize the performance of Fi's rescue program, partnering cross-functionally to grow its reach and impact

8+ years of marketing experience, including product marketing and/or integrated campaign management, with 2-3+ years in a people-leadership role

  • Proven track record owning a GTM process from brief to launch, ideally for a consumer hardware, subscription, or DTC brand
  • Experience managing or closely partnering with organic social and community teams
  • Comfort working with B2B or partnerships teams to build and execute co-marketing campaigns
  • Strong cross-functional collaborator who can align creative, brand, and channel teams around a single strategy
  • Data-informed decision-making, comfortable setting goals, tracking performance, and adjusting course

Enjoy flexible PTO to take the breaks you need.

Top-Notch Health Coverage: We've got your back (and teeth and eyes) with full medical, dental, and vision insurance.

Wellness Perks: Free access to One Medical, Kindbody, and Talkspace to keep you feeling your best.

Dog-Friendly Office: Give Back to the Pups: Make tails wag with a $500 annual donation to a dog charity of your choice through our BarkBack Program.

This role is also eligible for equity compensation.

Fi is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws. This policy applies to all employment practices within our organization, including hiring, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship.

Vacancy posted 4 days ago
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