Digital Media Strategist *REMOTE*

Tinuiti is the largest independent full-funnel marketing agency in the U.S. across the media that matters most, with $4 billion in digital media under management and more than 1,200 employees. Built for marketers who demand growth and accountability, Tinuiti unites media and measurement under one roof to eliminate waste—the biggest growth killer of all—and scale what works. Its proprietary technology, Bliss Point by Tinuiti, reveals the truth around growth and waste, and how to capitalize on it. With expert teams across Commerce, Search, Social, TV & Audio, and more, Tinuiti delivers measurable results with brutal simplicity: We support 100% remote work for this role! We’d love to hear from you if: Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. As a Commerce Media Strategist, you will leverage your expertise to build, drive, and optimize marketing campaigns within the commerce media ecosystem. Build, drive, and optimize successful Amazon and Retail Media (Walmart, Target, Kroger, etc) Search marketing campaigns within your specialty and channel to meet and exceed client goals, measured by campaign performance metrics such as conversion rates and ROI. Foster strong working relationships with top-tier clients through effective communication across virtual, asynchronous, and in-person interactions, aiming for a Client Satisfaction score of 9 or above and Client Retention of 95% or above. Develop sophisticated, impactful omnichannel commerce media strategies tailored to each client’s unique goals and challenges, ensuring sustainable achievement of growth, retention, and profitability targets. Identify new marketing opportunities and repurpose existing strategies to optimize brand awareness and drive sales volume across commerce media platforms, measured by growth in sales volume and brand visibility.

Demonstrate fluency in Tinuiti's product app suite through utilizing the tool suite in day-to-day work, answering questions using the app, providing feedback and improvement recommendations, and leveraging the app as a primary method of client communications.

Data & Measurement: Data-Driven: Analyze cross-channel data and insights to interpret trends and make strategic recommendations, ensuring alignment with clients’ KPIs and the broader commerce media landscape. Achieve Same Store Growth targets for clients you manage or support, using data analytics to drive decision-making and optimize campaign performance.

Channel Specific Expertise & The Tinuiti Way: Maintain expert-level knowledge of relevant commerce media platforms, proactively educating clients and internal colleagues on updates and benefits. Maintain annual certifications for relevant commerce media platforms applicable to your book of business, ensuring expertise and compliance. Exemplify innovative thought leadership within your vertical/channel and the broader commerce media landscape, advancing agency best practices and contributing insights internally and externally. Owner Mindset: Proactively assess and diagnose omnichannel opportunities for improvement, implementing changes to achieve growth, retention, and profitability targets, tracked by performance metrics and client outcomes. Contribute to a culture of continuous improvement by experimenting with new strategies and tools, measured by the implementation of innovative solutions and client feedback. Take ownership of assigned accounts by proactively managing day-to-day operations, ensuring all deliverables are quality-checked, and consistently monitoring performance to confirm the account is running as intended.

Professional & Technical Qualifications 5-7 years of experience in commerce media, paid commerce, or senior media planning roles with a proven track record of executing successful campaigns with monthly budgets of $100k+ Experience with commerce media platforms such as Amazon, Walmart, Criteo, etc. preferred. We also offer an incentive pay program (RevShare) comprising a monthly variable revenue payment opportunity and a discretionary annual performance bonus. Hiring salaries are determined through interviews and a review of education, experience, knowledge, skills, abilities of the applicant, parity with other team members, and alignment with market data. We will provide more information on our benefits, incentive pay, and equity upon request.

FLSA Classification: Exempt We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. That’s why we offer unlimited paid time off, a fully remote environment, and flexibility to take the time you need, when you need it. On top of that, we provide 20 paid holidays, including multiple long weekends, to ensure you have dedicated time to step away and disconnect. Healthcare: Medical, Dental, Vision, Life & Disability, Flex Spending Accounts

Retirement: Perks and Wellness: Fringe, Forma, Unlimited Telemedicine and Teletherapy available at no cost, Thankful giving, Equity

Parental Leave: Birthing parents receive 16 weeks of leave with 100% pay (partners 12 weeks) after the birth or adoption of a child.

All qualified applicants will receive consideration for employment without regard to race, color, gender, sexual orientation, gender identity or expression, religion, national origin, marital status, age, disability, veteran status, genetic information, or any other protected status.

Tinuiti is the largest independent full-funnel marketing agency in the U.S. across the media that matters most, with $4 billion in digital media under management and more than 1,200 employees. Built for marketers who demand growth and accountability, Tinuiti unites media and measurement under one roof to eliminate waste—the biggest growth killer of all—and scale what works. With expert teams across Commerce, Search, Social, TV & Audio, and more, Tinuiti delivers measurable results with brutal simplicity: