Recruiter (College Recruitment)
Agupdate
College Recruiter
Campus: Skyline College
General Description
This is professional work at the action level involved in planning, implementing, and evaluating a student recruitment program for a community college. Under direction, the position analyzes marketing, enrollment, and retention trends to strategically plan a variety of recruitment programs, services, and outreach activities related to enhancing college admissions, retention, and community partnerships. Public contact is extensive and includes staff, students, outside educational institutions, community organizations, businesses, and the general public for the purpose of exchanging enrollment services information. A high degree of independent judgment and creativity is required, within the scope of the classification, to develop original and collaborative plans for recruitment and related services, marketing campaigns, programs, and activities, and to establish and maintain effective working relationships. Consequences of errors in judgment could be costly in public relations and in employee time. A College Recruiter can direct the work of other staff and student assistants as assigned
Duties and Responsibilities
Exchanges information with management and other staff, outside educational institutions, community and business representatives, media representatives, and others regarding outreach, enrollment, retention, and related services
Confers with College staff to strategically plan informational campaigns, publicity materials, outreach activities, and recruitment objectives
Makes presentations to small and large groups to provide information about College and District programs, courses, student support services, activities, short- and long-range plans
Meets with faculty and management staff to present and discuss recruitment and retention issues
Drives a motor vehicle to off-site locations to attend meetings, special events, workshops, and other activities to obtain current information
Designs, coordinates, and conducts campus tours for potential students
Plans, develops, implements, and evaluates student recruitment programs, activities, and services, in conjunction with other staff, students, other educational institutions, and business/community representatives
Research student enrollment and retention history and trends for use in developing correspondence, surveys, and other materials for outreach to potential and current students
Organizes and conducts focus groups and other research group meetings of community and business representatives to survey, compile, and assess local input on college climate, potential student concerns and goals, courses offered, services provided, labor market resources, and other recruitment and retention issues
Uses a variety of computer software to set up and maintain demographic, statistical, and other data related to student enrollment, retention, and follow-up
Researches, compiles data for, formats, and prepares special and regular reports and presentations
Selects, trains, and directs the work of student assistants in recruitment and outreach services
Collaborates with enrollment services, instructional, and other college staff to develop recruitment and retention campaigns that target specific college courses, majors, and programs
Meets with high school and other educational institution representatives to compile data related to potential student interests, scholastic goals, demographics, and other topics
Employment Standards (acquired through education, training, and/or experience)
Knowledge of:
College, District, and feeder school goals and objectives relative to student enrollment and retentionCommunity, current and potential student demographics, financial status, and other fundamental data used in planning recruitment and retention campaigns
Skill in:
Research methodologies, resources, data analysis and collection, and documentationRespectful, sensitive communication with people at all levels within organizations who are diverse in their academic, socioeconomic, ethnic, neurodivergent, and LGBTQIA+ backgroundsOral communication, including public speakingWritten communicationDirecting the work of othersUsing a variety of computer software for research, presentations, documentation, and to set up and maintain files, prepare correspondence, reports, and other written materialsProgram planning, implementation, and evaluationWorking accurately under deadline pressure
Ability to:
Work effectively as part of a customer service teamDirect the work of others
Job Requirements: A combination of education and experience equivalent to possession of a Bachelor's degree in marketing, communications, or a closely related fieldDemonstrated cultural competence, sensitivity to, and understanding of the diverse academic, socioeconomic, ethnic, neurodivergent, and LGBTQIA+ backgrounds of community college students, faculty, and staffPossession of a valid California Driver's License and the ability to drive to off-site locations
Additional Information
FLSA Status: Non-Exempt
Months Per Year: 12
Hours Per Week: 37.5
Physical/Other Requirements
This classification requires attention to detail; work under deadline pressure; data comparison and analysis; visual comparison and acuity; tact, sensitivity; flexibility and adaptability; public speaking; persuasive communication; negotiation; directing and coordinating the work of individuals and groups; driving a motor vehicle to off-site locations; prioritization and multi-tasking in order to perform the essential functions.
Benefits
Benefits include paid holidays, vacation and sick leave.
The District pays all or a portion of monthly medical plan premiums (depending on the coverage) and pays all of the monthly dental and vision plan premiums for employees and eligible dependents.
Additional paid benefits include life insurance, salary continuance insurance, and an Employee Assistance Program.
Classified employees participate in the Public Employees' Retirement System, a defined-benefit retirement plan through the State of California.
Optional tax-deferred 403(b) and 457 retirement plans are also available.
EEO Statement
San Mateo County Community College District is an Equal Opportunity, Title IX, and Section 504 employer.
We prohibit discrimination and harassment based on race, color, ancestry, national origin, religion, age, sex, gender identity, sexual orientation, genetic information, marital status, veteran status, medical condition, physical or mental disability, or any other protected status under federal, state, or local law.
We seek to employ individuals who reflect our community's diversity of cultures, languages, and abilities.
Our EEO Plan grounded in Title 5 regulations is developed and monitored by an EEO Advisory Committee, reviewed at least every three years, and supported by regular training for all members of selection and screening committees.
We collect and analyze recruitment and retention data to measure progress and identify barriers.
Annual Security Report
San Mateo County Community College District's (SMCCCD) 2025 Annual Security Report (ASR), required by the Clery Act, includes statistics for the previous three years (2022-2024) concerning reported crimes that occurred on campus; in certain off-campus buildings owned or controlled by SMCCCD; and on public property within, or immediately adjacent to and accessible from SMCCCD. The 2025 Annual Security Report also outlines various campus safety and security policies concerning crime reporting, prevention and response to sexual and gender violence, alcohol and drug use, crime prevention, emergency response and evacuation procedures, and other matters. The Annual Security Report also includes important tips to help every community member remain safe and avoid becoming a victim of crime. The 2025 Annual Security Report is now available on the Public Safety website. You can also obtain a copy of this report by contacting the Department of Public Safety at the District Office or any of the three Campuses View phone number on click.appcast.io. The report includes information about criminal activity on our campuses, emergency procedures, and resources.
Closes: 09/29/2026
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