Telecommute Head of Marketing
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Corporate Marketing Director
Multi-Location Automotive Group (15+ Rooftops)
Confidential | Growth-Oriented Leadership Role
We are seeking a Corporate Marketing Director to build and lead the marketing function for a 15+ location automotive group serving a predominantly Hispanic market . The right candidate is both strategic and hands-on—capable of creating structure, driving performance, and developing culturally relevant marketing that resonates authentically within Hispanic communities. Design and execute a full-funnel marketing strategy across paid media, organic content, community engagement, and OEM programs.
Build and lead organic content strategy , including social, video, and local storytelling tailored to Hispanic audiences.
Set execution standards and ensure consistent performance across multiple rooftops and brands.
Lead a community outreach team focused on authentic partnerships, visibility, and brand trust.
Own monthly marketing performance reporting , translating data into clear, actionable insights for executive leadership.
Maximize manufacturer advertising reimbursement and co-op programs , ensuring compliance while capturing all available funds.
Partner closely with operations, finance, and store leadership to align marketing investment with profitability and growth.
Experience leading marketing in multi-location environments (automotive strongly preferred).
Strong understanding of Hispanic consumer behavior , bilingual or bicultural messaging, and culturally relevant content.
Entrepreneurial mindset with a bias toward building, testing, and improving systems.
Seeking a long-term leadership role , not a short-term campaign position.
Competitive executive-level compensation , commensurate with experience
Performance-based incentives aligned with group growth
Potential re-location budget or remote opportunities , candidate dependent
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