Senior HR Generalist - Remote

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HR Generalist 34 - Tech Austin, TX, US

About AdAction Founded in 2013, AdAction is a leader in performance-based mobile app marketing, helping the world’s top brands acquire premium users at scale. We partner globally to deliver strategic, data-driven solutions that drive measurable growth.

Our team thrives in a fast-paced, collaborative environment built on autonomy, accountability, and innovation. As a remote-first company with talent hubs in Denver, Austin, and Chicago, we prioritize flexibility while creating intentional opportunities for connection through regular in-person events, team gatherings, and company retreats.

HR Generalist to run our People function across a growing, distributed team. You’ll partner with leadership on people initiatives while owning the day-to-day execution that keeps HR running smoothly, from onboarding and employee experience to performance reviews, compliance, and offboarding.

This role suits someone who is organized, people-first, and comfortable working independently in a fast-paced, remote-first environment.

Responsibilities People Operations & Employee Experience Own and manage the full employee lifecycle, including onboarding, compensation updates, promotions, and offboarding

Run onboarding and offboarding for all new hires and departures, and keep improving the process

Administer day-to-day HR operations across systems including ADP, GSuite, Slack, and related tools

Maintain employee records, HR systems, and organizational reporting with accuracy and confidentiality

Coordinate the annual performance review cycle and support managers through the process

Leadership Partnership & Employee Relations Partner with leadership on people initiatives, team needs, and employee engagement

Support managers with performance conversations, documentation, and team development

Partner with Recruiting on hiring process and new-hire experience

Compliance & Benefits Ensure the company follows compliance requirements, including required trainings, postings, policy acknowledgments, and documentation

Keep the employee handbook and HR policies up to date, working with leadership and outside advisors as needed

Coordinate with our EOR partner on onboarding and day-to-day needs for international employees

Culture & Engagement Lead employee engagement initiatives, surveys, and recognition programs

Help foster and strengthen AdAction’s culture across a remote-first environment

Experience & Qualifications 4-6 years of experience in HR or People Operations

Strong understanding of employee lifecycle management and HR best practices

Experience supporting a remote or distributed workforce

experience with international employees or an EOR is a plus

Exceptional organization and project management skills with strong attention to detail

Excellent communication skills and strong emotional intelligence

High level of discretion and professionalism when handling confidential information

Experience with HRIS platforms such as ADP or similar systems

Health, dental, and vision insurance

Generous PTO + company holidays

Flexible remote-first work environment

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