Sales Director

tWe are partnering with a growing beverage company to identify a Director of Sales, West to lead field sales, distribution, and regional account strategy across the western United States. This is a high-impact leadership opportunity for an experienced sales executive who thrives in building high-performing teams, strengthening retail execution, and driving sustainable growth across multiple channels of trade Responsibilities esLead, recruit, develop, and mentor a high-performing team of Sales Managers across the Western regio n.Oversee sales strategy, distribution management, and retail execution across multiple channels of busines s.Assign, manage, and develop account portfolios, including independent retailers and regional chain account s.Execute channel strategies that align merchandising, shelving, pricing, and promotional initiatives with overall business objective s.Collaborate cross-functionally with Sales, Marketing, Finance, and Supply Chain teams to execute strategic growth initiative s.Establish clear performance expectations while coaching and developing team members to maximize result s.Monitor field performance and implement corrective action plans to improve execution and overall sales performanc e.Utilize CRM tools, sales analytics, and syndicated data to strengthen distribution, optimize trade spend, and reduce out-of-stock condition s.Manage P&L performance across assigned accounts while ensuring financial compliance and budget accountabilit y.Analyze market trends, competitive activity, and category performance to identify opportunities for growth and increased market shar e.Build strong customer relationships and communicate customer needs, priorities, and opportunities across internal team s.Evaluate the effectiveness and ROI of point-of-sale (POS) programs while managing promotional budgets and account-specific investment s.Deliver regular business reviews, actionable insights, and strategic growth recommendations for key account Qualifications ons7–10 years of beverage sales experience across multiple channels of tra de.5+ years of experience leading and managing field sales tea ms.Strong financial acumen with experience managing P&Ls and account budge ts.Advanced knowledge of syndicated data and the ability to leverage insights to develop effective sales strategi es.Demonstrated track record of driving business development, distribution expansion, and market grow th.Excellent presentation and communication skills with experience delivering business reviews and customer presentatio ns.Customer-focused leader with the ability to build strong relationships across both internal teams and external partne #J-18808-Ljbffr