Senior Alliance Marketing Manager
$100k - $140kCeligo
Role Description
We're looking for a strategic alliance marketer to serve as Celigo's face to our most important technology partners, and as the internal leader who brings Celigo's full marketing organization to each partnership. You'll work across two large organizations with different goals, find the win-win paths, and orchestrate Celigo's demand gen, content, PMM, and field teams to execute against a shared agenda.
- Lead co-marketing for strategic alliance partners.
- Develop joint value propositions and messaging.
- Manage co-marketing funds and MDF.
- Drive partner-sourced demand generation.
- Enable partner sales and solutions teams.
- Represent Celigo at partner-hosted events and marketplaces.
- Track and report on alliance marketing performance.
- Serve as the marketing POC for alliance partner teams.
Qualifications
- Demonstrated ability to find win-win paths between two large organizations with different goals.
- Skilled at navigating large partner organizations.
- Fluent in demand generation tactics.
- Strong written communication.
- Comfortable with data.
- Familiarity with iPaaS, integration, or ERP ecosystems is a plus.
- Highly organized, self-directed, and comfortable managing multiple partner relationships simultaneously.
Requirements
- 7+ years of B2B marketing experience, including at least 2 years focused on partner, alliance, or channel marketing in a SaaS environment.
- Hands-on experience with one or more major platform ecosystems.
- Proven track record of co-marketing programs that produced measurable pipeline.
Benefits
- Three weeks of vacation (starting year one).
- Wellness days and holidays to recharge.
- Parental leave and a generous benefits package.
- Monthly tech stipend.
- Recognition and career development opportunities.
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