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Performance Marketing Manager

OpportuLand

## Performance Marketing ManagerAbout the CompanyBiohackers World is a leading US-based health and wellness company, connecting people through conference & expo events, impactful media channels, and a transformative marketplace which bring together science, wellness, and community. We connect health innovators, visionary speakers, longevity experts, spirituality and health optimization enthusiasts into one transformative experience. We create an immersive environment where ideas are exchanged, collaborations are formed, and the future of health and technology is shaped.Mission of the RoleWe're seeking a Marketing Performance Manager who owns our customer acquisition engine. Your mission is simple yet demanding: drive more ticket sales while systematically lowering our cost per acquisition. You'll own the channels, the budget, and the results—turning every dollar spent into measurable revenue growth.Key ResponsibilitiesGrowth & Acquisition StrategyOwn end-to-end paid acquisition across all digital channels (paid social, search, display, programmatic)Build and execute test-and-learn roadmaps to identify new growth leversDesign audience segmentation strategies to improve targeting precisionDevelop attribution models that accurately connect spend to ticket purchasesPerformance OptimizationMonitor and optimize key metrics daily: CAC, ROAS, LTV:CAC, conversion rates, and funnel efficiencyLead A/B testing programs across creatives, landing pages, and messagingScale winning campaigns while quickly killing underperformersImplement bid strategies and automation rules to maximize ROISales AlignmentForecast demand by event type and seasonalityCreate predictive models linking marketing inputs to ticket sales outcomesBuild dashboarding and reporting frameworks for executive visibilityTranslate performance insights into actionable sales enablement contentBudget ManagementAllocate and reallocate monthly ad budgets across channels based on performanceForecast channel capacity and identify growth ceilings before they hitNegotiate with media partners for premium placements and rate optimization. #J-18808-Ljbffr

Vacancy posted 6 hours ago
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