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Lifecycle Marketing Lead, Enterprise SaaS & ABM Nurture

Freshworks

Freshworks is seeking a Lifecycle Marketing Manager to lead the Lifecycle Marketing pod within the ABM, Digital & Lifecycle organization. You will own the lifecycle and nurture strategy for our Employee Experience (EX) product family — Freshservice, ESM, D42, Firehydrant, and Freddy AI — with a focus on our 501+ employee Enterprise segment. You'll define the journey framework that connects paid and ABM touches, lead the build-out of a multi-touch attribution model, and manage a small team of #J-18808-Ljbffr

Vacancy posted 4 days ago
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