Head of Product Marketing

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Head of Product Marketing based in United States. This is a high-impact leadership opportunity for a strategic product marketer ready to shape how an innovative technology platform is positioned and perceived in the market. The role sits at the intersection of Product, Sales, and Marketing, driving messaging, go-to-market strategy, and commercial enablement. You will lead a critical function during an exciting phase of growth, building scalable frameworks and strengthening market differentiation. With ownership across positioning, vertical strategy, product launches, and sales effectiveness, this role offers significant visibility and influence. The ideal candidate combines strategic thinking with hands-on execution and thrives in fast-paced, evolving environments. This position is perfect for a leader passionate about translating complex technology into compelling customer value. \n Accountabilities: The Head of Product Marketing will define and execute the product marketing vision, ensuring strong market positioning, effective sales enablement, and successful go-to-market strategies across key customer segments. Develop and own the overall messaging architecture, including company narrative, product positioning, persona-based messaging, and vertical-specific value propositions. Translate technical capabilities into clear, compelling, and customer-focused messaging that resonates with enterprise buyers. Establish and refine ideal customer profiles, buyer personas, and jobs-to-be-done frameworks to support go-to-market execution. Lead sales enablement initiatives designed to improve win rates, accelerate deal cycles, and strengthen commercial performance. Build and maintain high-impact enablement assets, including pitch materials, competitive battlecards, objection handling frameworks, and vertical narratives. Partner closely with sales leadership to ensure alignment on priorities and continuous feedback from the field. Develop and manage a competitive intelligence program, monitoring market dynamics, competitor strategies, and category trends. Translate market insights into actionable recommendations that influence positioning, product direction, and sales strategies. Own go-to-market strategies for key industry segments and verticals, ensuring consistent activation across campaigns, content, and commercial motions. Lead product launches and major releases from positioning and planning through execution and market adoption. Collaborate with Product teams on packaging, pricing considerations, and commercial readiness initiatives. Define launch success metrics and continuously optimize future go-to-market strategies based on performance insights. Lead and mentor a lean product marketing team, fostering collaboration, accountability, and excellence. Requirements: The ideal candidate is an experienced product marketing leader with a strong background in B2B SaaS environments and a proven ability to drive commercial impact through positioning, enablement, and strategic go-to-market initiatives. 10+ years of experience in Product Marketing within B2B SaaS environments, including leadership responsibilities. Deep expertise in developing positioning and messaging strategies from concept through market validation. Proven track record of building sales enablement programs that directly impact pipeline, win rates, and revenue growth. Strong experience designing and executing competitive intelligence programs. Demonstrated success in vertical or segment-based go-to-market strategies. Experience within identity, security, fintech, fraud prevention, trust infrastructure, or related industries is highly desirable. Excellent written, verbal, and presentation skills with exceptional attention to quality and detail. Strong strategic thinking combined with hands-on execution capabilities. Ability to build trusted relationships and collaborate effectively with Product, Sales, and executive leadership teams. Strong analytical mindset with the ability to translate market insights into actionable business strategies. Experience leading and developing high-performing teams in dynamic, growth-stage environments. Benefits: Competitive base salary ranging from $220,000 to $250,000 USD annually, plus commission opportunities. Compensation package determined by experience, skills, location, and market considerations. Flexible remote work arrangements and work-from-home support. Equity participation through stock options. Comprehensive medical, dental, and vision insurance coverage. Additional recharge days beyond standard vacation allowances. Dedicated learning and development budget to support career growth and continuous learning. Health and wellness budget that can be tailored to individual needs. Four weeks of fully paid sabbatical leave after five years of service. Opportunity to work in a globally distributed and highly collaborative environment. Career growth opportunities within an innovative and rapidly evolving technology organization. Inclusive and diverse culture that values different perspectives and encourages professional development. \n How Jobgether works: We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best! Why Apply Through Jobgether? Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.

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