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Studio Manager

$50k - $65k

Orange theory

Replies within 24 hours


Benefits:

  • Bonus based on performance
  • Competitive salary
  • Employee discounts
  • Paid time off
  • Training & development
Now Hiring: Studio Manager | Orangetheory Fitness Danbury/Ridgefield CT Are you a passionate leader who thrives in fitness, sales, community, and team development? Orangetheory Fitness DMS Fitness is seeking a highly motivated, people person, results-driven Studio Manager to lead studio performance, cultivate a warm team culture, and create an exceptional member and staff experience.

This role is ideal for someone who can lead with accountability, energy, and heart, while driving key business results.

Position Summary The Studio Manager is responsible for leading all day-to-day operations of the studio, ensuring excellence in sales performance, retention, staff accountability, community engagement, and member experience

The Studio Manager will oversee studio KPIs, coach the front desk sales team, collaborate with head coach, partner with coaches, improve member retention, and help create a culture that reflects the Orangetheory brand.

Primary Responsibilities

Leadership & Team Accountability
  • Lead and coach Sales Associates and front desk team
  • Create a positive, high-performing, warm, supportive staff/member-first culture
  • Hold team accountable to daily goals, follow-up, and service standards
  • Conduct regular one-on-ones and team meetings
  • Ensure communication is clear, proactive, and solutions-focused
  • Support coach partnership and studio collaboration
Sales & Membership Growth
  • Drive membership sales and revenue growth
  • Manage intro leads and optimize conversion
  • Oversee call/text follow-up systems
  • Execute monthly promotions and studio initiatives
  • Identify opportunities to improve net growth and retention
  • Support upselling Premier memberships and membership upgrades
Retention & Member Experience
  • Focus on reducing freezes and cancellations
  • Build relationships with members to improve loyalty and retention
  • Track at-risk members and create win-back strategies
  • Ensure exceptional onboarding for new members
  • Celebrate milestones and improve in-studio community connection
Operations & Brand Excellence
  • Oversee daily studio operations
  • Collaborate with Head Coach and Community Outreach manager
  • Ensure scheduling coverage and staffing support
  • Maintain OTF brand standards and front desk consistency
  • Ensure cleanliness, professionalism, and member-first experience
  • Assist with payroll coordination, reporting, and daily execution
Community Engagement / Local Growth
  • Collaborate with Community Outreach manager to build business partnerships in the community
  • Support local events, pop-ups, and grassroots marketing
  • Increase visibility in the community market
  • Help position our studio as a top fitness community
Key Performance Indicators (KPI's)

The Studio Manager will be measured on:

Sales Performance

  • Monthly membership sales goal attainment
  • Intro to membership conversion %
  • Premier membership upgrades
  • Lead response & follow-up completion
Retention / Net Growth
  • Net Active Membership Growth
  • Freeze reduction
  • Cancellation reduction
  • Win-back conversions
  • Member retention %
Studio Utilization
  • Collaborate with head coach
  • Class fill rates
  • Average attendance
  • Peak class optimization
  • Underperforming time slot growth
Team Performance
  • SA accountability
  • Daily outreach consistency
  • Goal completion
  • Staff culture & engagement
  • Team communication effectiveness
Community Growth
  • Working with Community Outreach Manager in creating partnership opportunities
  • Event participation
  • Social/community engagement support
What We're Looking For
  • 2+ years leadership/management experience
  • Sales-focused mindset with proven KPI accountability
  • Fitness, hospitality, or membership-based business experience preferred
  • Strong people leadership and coaching ability
  • Highly organized and detail-oriented
  • Comfortable working in a fast-paced, goal-driven environment
  • Passion for health, fitness, and community
  • Collaborative, warm leader that supports staff and ownership
  • Is tuned into "white glove" experience for both staff and members
  • Someone that will see themselves as the "owner" of the studio

Why Join Orangetheory DMS Fitness? At Orangetheory Fitness DMS Fitness, we're building more than workouts, we're building community, accountability, and results. We're looking for a leader who can inspire both people and performance while helping our studio continue to grow.

If you thrive in leadership, sales, culture, and impact. we'd love to meet you

Apply today and help lead our Orangetheory studio to More Life

Compensation: $50,000.00 - $65,000.00 per year


Jobs That Make a Real Difference
About Us

Orangetheory is a science-based, full-body workout that uses technology to measure performance so members can prove they are improving. In a 60-minute class, led by a highly trained and certified coach, members target at least twelve minutes in the Orange Zone to raise their heart rate and charge up metabolism. The result is an increase in calorie burn post-workout, backed by the science of excess post-exercise oxygen consumption (EPOC). After twelve minutes of hard work in the Orange Zone, your body burns additional calories as you recover over the next 24 hours.
Our Philosophy

For us, physical fitness transcends weight loss and bikini season. Fitness is a way of life -- in fact, our brand purpose is to help people live longer, more vibrant lives . When we help our members to put in the work at our studios, they will experience benefits in their day-to-day. They will be physically stronger, but beyond that, they will notice improvements to their mood, cognition, sleep, and overall happiness and quality of life. This workout actually changes your body at the cellular level and has been known to help members through disease, chronic illness, depression, and even heartbreak and the loss of loved ones. They'll simply have the energy to play with their grandchildren, run a 5K, or go hiking. When we can help our members to take care of their body and mind, amazing things can happen. More Orangetheory, More LIFE
Diversity, Equity and Inclusion

Orangetheory is committed to encouraging, facilitating and upholding an environment centered on diversity, equity and inclusion across every facet of the Orangetheory brand. We will work to create a sustainable culture that supports a healthy space for learning and growing, valuing and empowering every employee, inspiring a diverse franchise network, and uplifting the members and communities we serve. to see more about Diversity, Equity and Inclusion at Orangetheory.

Acknowledgement *

I understand that I am applying for a position with an employer that is an independently owned and operated Orangetheory® Fitness franchisee, not the franchisor, OTF Franchisor, LLC or any of its affiliates (OTFF). With respect to any position with a franchisee, I understand and agree that any information I provide in this application will be submitted directly to the independent franchisee, who is solely responsible for all employment related matters in their studio. This means, among other things, that the independent franchisee is solely responsible for and unilaterally makes all decisions concerning my employment, including hiring, firing, discipline, supervision, staffing and scheduling. OTFF will not receive a copy of my application, will have no control over whether I receive an interview and/or am ultimately hired, does not control and is not responsible for the employment policies and practices of independent franchisees, and does not employ independent franchisee's employees. If I am hired to work at an independent franchisee's studio, the independent franchisee, and not OTFF, will be my employer. By submitting my application and resume, I am confirming that I am agreeing and consenting to the foregoing.

Orangetheory values your privacy, so we want to keep you informed as to how your personal information is handled. With respect to the personal information you provided in this application, that information will be submitted directly to the independent franchisee, who is solely responsible for all privacy and data protection matters related to their studio. For any inquiries regarding how the independent franchisee may collect and process your personal information, please refer to that franchisee's privacy policy or contact them directly. For all other information about how the franchisor, OTF Franchisor, LLC or any of its affiliates (OTFF), may collect and process personal information, please .
Vacancy posted 2 days ago
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