Vice President, Earned Media

Vice President, Earned Media

As a Vice President, Earned Media at Zeno, you will have a proven track record of delivering top-tier coverage, an impressive sense of storytelling and a brag-worthy contact list of business media. You are a strategic and creative thinker who applies an earned media mindset to all client work. You have a strong roster of top media contacts across business, financial and mainstream media. Additionally, you have an entrepreneurial spirit and ability to manage multiple, simultaneous assignments while balancing internal (Zeno) and external (client) expectations.

Responsibilities

• Media Strategy Development and Execution – Support the development and execution of client storytelling in earned media.
• Pitch and Deliver Results – Work in the trenches with media and expected to deliver results across the board, securing media coverage while also helping strengthen media savviness of account teams and clients.
• Strong Media Contacts – Bring a strong roster of top‑tier and cross‑category media contacts to Zeno and build new relationships where needed.
• Leading Member of Zeno’s Media Network – High‑visibility role across the agency, educating colleagues across the agency on earned media best practices, the changing media landscape and POVs for navigating the news cycle.
• Deep Knowledge of the Media Landscape – Have a pulse on the daily media landscape, insider knowledge and ability to unearth media opportunities for our clients across the board.

Qualifications

• At least 10+ years of experience at an agency or in‑house, with primary expertise in business media, securing interviews for executives and the ability to help clients of all businesses.
• A robust portfolio of secured recent media coverage across national, local, broadcast, print, and online mediums.
• An ability to conceptualize media‑worthy stories from initial ideas and brainstorms – and the ability to weigh in quickly on what is considered "mediable".
• Demonstrated excellent writing and editorial skills as well as the proven ability to make clear, convincing presentations to clients and senior leaders.
• An innate and natural ability to multi‑task and juggle different client projects and internal Zeno priorities.
• A leading‑edge knowledge of how media works today – and a point of view on the future of earned media as a tool within the communicator’s toolkit.
• Solution‑oriented, collaborative, go‑getter mentality.

Compensation

Pay Range: $130,000–$150,000 USD/yr. Compensation includes annual bonuses, Paid Time Off, and region‑specific benefits. Other rewards may also apply.

Benefits

Healthy, happy employees make Zeno better, so we have programs that support physical, mental and financial wellness. Our culture and benefits are designed to promote flexibility, celebrate diversity and support work/life balance. We offer a variety of medical, dental and vision insurance with prescription plans, as well as short and long‑term disability. Our "Be Kind to Your Mind" program focuses on mental health, providing a paid subscription to Headspace and access to mental health providers and other services through a best‑in‑class employee assistance program. Employees are encouraged to bring their authentic self to Zeno and participate in our employee resource groups which build communities for sharing and support. And while we love our work, we believe in the restorative power of time off with generous vacation, paid holidays and self‑care time. Employees are supported in their pursuit of financial wellness with a 401(k) plan, pretax flexible spending accounts, tuition assistance, life insurance and free access to a certified financial coach. And our unique ZenoFit program provides a monthly allowance to fund activities in your personal life that bring you joy and keep you healthy. These and other benefits are available to non‑temporary employees in the US.

Equal Employment Opportunity

Zeno Group, Inc. provides equal employment opportunities to applicants and employees. Employment decisions are made on the basis of job‑related criteria without regard to race, ethnicity, color, religion, sex, sexual orientation, gender identity, marital status, age, genetic information, national origin, disability, military, or veteran status, or any other classification protected by applicable law. We invite all applicants to voluntarily self‑identify their race, ethnicity, and gender. Submission of the information on this form is strictly voluntary and refusal to provide it will not subject you to any adverse treatment. Information obtained will be retained in a confidential file and separate from personnel records. This information may only be used in accordance with the provision of applicable federal laws, executive orders, and regulations. If you want more information about any of the sections, please check with a company representative.