Senior Vice President, Media Operations
MSLGROUP
Senior Vice President, Media Operations
The Senior Vice President, Media Operations is responsible for enterprise‑level orchestration, quality governance, and operational rigor across Media. This role ensures that media delivery is scalable, compliant, financially sound, and consistently high‑quality, partnering across Media Strategy, Project Management, Investment, Technology, Finance, and Business Operations. The role owns Media within the PCG PMO, QA stewardship, and operational risk management, with optional partnership responsibilities spanning billing, cash flow, and contractual governance depending on organizational design.
The SVP will own the operating system for Media delivery: orchestration, QA governance, and incident/risk management — ensuring Media work scales with consistent quality and predictable execution across Media Strategy and Investment.
Why this role exists:
- Elevate the operational efficacy of Media across the team
- Reduce repeat QA issues and strengthen preventative controls (checklists, QA pods, standardized escalation).
- Provide a single accountable owner for cross‑workstream orchestration and delivery governance.
- Improve incident response speed/quality and make remediation measurable (root cause → prevention).
Main partners:
- Media Strategy: operational feasibility for plans, onboarding/transitions, and pitch operations support.
- Investment: execution‑level QA adherence and controls; incident triage inputs and corrective actions.
- Technology: tooling, workflow automation, QA tech enablement.
- Media Business Operations (Optional / In Partnership): contractual feasibility, billing/cash‑flow mechanics, treasury coordination (kept optional by design).
Responsibilities:
- Media Operations & Orchestration Leadership
- Provide executive leadership for Media operations within PMO ensuring consistent ways of working across regions, capabilities, and agencies.
- Serve as the senior escalation point for delivery risk, timeline integrity, and cross‑team dependencies.
- Drive alignment between Media Strategy, Investment, Technology, and offshore teams to optimize efficiency and quality.
- Oversee operational needs around transformation and change management when it comes to Media (integration with Project Vulcan, adoption of Groupe solutions/technology, and future endeavors).
- Staffing & Capacity Risk Oversight
- Partner with Media, Operations and Talent leadership to identify staffing gaps that materially impact media delivery
- Support Client Leadership and Project Management for organizational & staffing requests (timesheet reconciliation, org charts, JDs, etc)
- Media Quality Assurance (QA) Stewardship
- Own end‑to‑end Media QA governance, including process design, enforcement, and continuous improvement.
- Ensure consistent adoption of:
- National and channel‑specific QA checklists
- QA pod models and reference documentation
- Incident reporting and escalation protocols
- Partner with Investment and Technology teams to scale campaign‑level and platform‑level QA solutions and automation.
- Establish preventative process & controls (pre‑launch, in‑flight, and pre‑close) to reduce repeat errors and agency liability.
- Media Incident & Operational Risk Management
- Co‑own governance of media incidents, including identification, escalation, root‑cause analysis, and remediation planning.
- Lead cross‑functional coordination following incidents, ensuring alignment across Media Strategy, PMO, Investment, Finance, and Business Operations.
- Translate incident learnings into process, QA, and staffing improvements to prevent recurrence.
- Provide leadership‑level visibility into QA health, incident trends, and systemic risk areas.
- Agility and Operational Excellence
- Serve as executive sponsor for any media agility efforts across the account.
- Establish governance for timelines, workflows, and delivery standards across Media.
- Ensure operational scalability without degradation of quality or compliance.
- Commercial & Growth Enablement (Operational Lens)
- Support Media-centric growth by embedding operational rigor, QA credibility, and delivery confidence into growth narratives.
- Partner with Growth, Commercial Finance and Media Strategy leadership to ensure proposed models are operationally viable and scalable.
These responsibilities may be included depending on future org design:
Contract‑to‑Operations Governance (Optional)
- Partner with Media Business Operations and Legal to translate client MSAs and SLAs into executable operational requirements.
- Assess delivery feasibility, QA risk, and staffing implications of proposed contractual terms prior to commitment.
- Support negotiation strategy by identifying operational risk and mitigation levers.
Billing, Cash Flow & Treasury Partnership (Optional)
- Partner with Media Business Operations, Finance, and Treasury on billing accuracy, cash neutrality, and compliance with client payment terms.
- Support client‑facing reporting and operational narratives related to billing timing, cash flow, and risk exposure.
- Surface systemic operational constraints impacting billing or treasury performance.
Qualifications:
Your Background and Success Measures
- 15+ years of media operations experience within a large, complex agency environment.
- Operational excellence is codified and repeatable.
- Established playbook for scaled use across client.
- Quality issues decline and prevention strengthens.
- Fewer issues, more automated solutions, reputational risk eliminated.
- Faster, cleaner more consistent escalation process.
- Consistent adoption of standard workflows/tools and improved cross‑team orchestration.
- Shared visibility, clearer handoffs and accountability across the team.
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