Product Marketing Manager

Product Marketing ManagerSwayable is in office 3x a week in Williamsburg, Brooklyn. Swayable is a fast-growing AI and automated data science platform that measures public opinion, and the impact of messages and advertising content on it. We are a 50-person team backed by top technology and social impact investors, including Y Combinator. Founded in 2018 by physics PhDs, it is led by the former Executive Director for Digital Strategy at the New York Times. Clients include major consumer-facing brands (JP Morgan Chase, Airbnb, Paramount Pictures), technology companies (Anthropic, Meta, Amazon), academic researchers (MIT, Yale, Stanford) and mission-aligned civic advocacy campaigns (e.g. on climate, human rights and elections).Joining Swayable means being on a team whose work changes the course of history. The technology we develop is at the leading edge of transforming some of the world's most important campaign organizations and enterprises: combatting disinformation, protecting democracy, and supporting the sustainable growth of consumer-facing brands.About The Role:Swayable is hiring a Product Marketing Manager to sit at the crossroads of product, engineering, and go-to-market, translating what's being built into what sellers say. You'll own the sales enablement materials, launch cadence, and onboarding curriculum that keep our GTM team aligned with the roadmap, while staying close enough to the field to know what's actually resonating with prospects and clients.What You'll Do:Work with engineers, PMs, and Sales to understand the roadmap, translating innovations into reusable sales enablement materialsOwn launch rhythm — a repeatable cadence for major features and smaller updatesOwn Sales Enablement materials: decks, one-pagers, case studies, objection handlingWork with Marketing to ensure brand and positioning strategy translates cleanly at the sales levelDesign and run Sales University end-to-end — the full onboarding/certification curriculumOwn the standard demo narrative and environment, the default story every rep usesSit in on qualification calls to capture what's resonating and what objections come up, then flag upsell/expansion signals to CS post-sale and track post-sale success against what was promised pre-saleBuild the reusable pilot-to-program playbook template and conversion criteria frameworkWho You Are:4-6 years of product marketing experience, with experience in B2B SaaSPassion for building frameworks, processes, and strategy from scratchExcellent written communication and storytelling skills, with the ability to simplify complexityAre equally comfortable writing a launch announcement, building a competitive teardown, or running a cross-functional syncHave a founder mindset: you identify gaps and fill them, move quickly, and don't wait for someone else to define the playbookProven ability to partner directly with engineers and product managers, turning technical concepts into simple, powerful storiesStrong project management skills, you can juggle multiple launches and keep teams aligned under pressureExperience with sales enablement and competitive positioning for technical audiencesSharp writing and storytelling instincts, you know the difference between a headline that's technically accurate and one that actually lands.Benefits:100% Medical, Dental & Vision Plans - no employee contribution requiredGenerous PTOEquity Options401k plan, FSAOngoing professional development investmentsSalary: $110-140K, dependent on experienceSwayable is an equal opportunity employer. We strive to promote an organizational environment that values diversity and fosters growth. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other basis prohibited by law. The team especially encourages applicants from underrepresented backgrounds.