Business Development Representative

Job Description

Job Description

Activated Insights, a SaaS leader in the post-acute and long-term care market, is seeking a  Business Development Representative (BDR). Your responsibilities will include prospecting and qualifying leads, scheduling key meetings for the sales team, and playing a vital part in driving the team’s overall success. 

Founded in 2008, Activated Insights is a software company serving North America’s fastest-growing labor market—long-term and post-acute senior care. As the market leader, our technology, surveys, and training solutions are used by everything from mom-and-pop small businesses to billion-dollar care organizations. Ultimately, our services impact the lives of hundreds of thousands of seniors every year. Today, with over 250 team members, over 7,000 customers that extend into over 23,000 sites of care, our products focus on employee engagement, ongoing education, resident and patient satisfaction surveys, and reputation management tools.   

What Sets Activated Insights Apart:   

• We are at the heart of the healthcare industry's most dynamic sector, with an ever-growing demand for post-acute care and long- term care to address the fastest growing segment of the US population.  
• Our bond with healthcare providers draws compassionate, service-driven team members, fostering a spirited, collaborative culture aligned on our mission to deliver exceptional experiences for our employees, our customers and the people in their care.  
• A high performing executive leadership team with success in both public and PE companies, primarily in high-growth companies focused on the long term and post-acute care market.   
• Backed by a private investment firm with 40+ years of experience forging lasting partnerships across the healthcare industry. 

Qualifications

Why Is This Role So Special? 

The  Business Development Representative plays a critical role in driving the company’s growth by generating new business opportunities and fueling the sales pipeline. As the first point of contact with potential clients, you will introduce them to our solutions, qualify their needs, and set the stage for successful partnerships. This role is ideal for someone who thrives on connecting with people, uncovering opportunities, and sparking meaningful conversations that lead to future business. The ideal candidate will be a strong communicator, motivated self-starter, and team player who is passionate about creating value for customers and contributing to the company’s overall success. 

Duties and Corresponding Responsibilities: 

• Works with Manager of Business Development and other sales and marketing stakeholders. 
• Understands the competitive landscape for post-acute care, the people we serve, and how our solutions assist those in our serviceable markets. 
• Effectively articulate the Activated Insights value proposition to prospective customers. 
• Create new contacts and leads in our CRM and supporting sales systems to nurture, while actively building a pipeline of qualified sales opportunities. 
• Utilize best-in-breed technology such as Hubspot, Salesforce, Zoom, Docusign and Outreach. 
• Maintain up-to-date records of accounts, prospects and interactions, while surfacing viable targets to the Account Executive team. 
• Meet a quota of activity sequences that include outbound calling, emailing and other interactions that ultimately lead to Qualified Sales Opportunities and Closed Won business. 
• Work with counterparts in sales to identify qualification improvements and ensure only qualified leads are transitioned to the right stakeholders. 
• Proactively provide closed-loop feedback on programs, messaging and processes to ensure continuous optimization and improvement. 
• Ensuring that all current and potential customers who have expressed interest in learning more about the Activated Insights programs and services are contacted in a timely and efficient manner and in conjunction with the established company guidelines. 

Experience and Qualifications:

• Able to work in our Idaho Fall, ID 
• Team player, with a strong self-starter attitude.  
• Familiarity with sales and marketing activities as it relates to B2B operations, with an understanding that we will help develop your sophistication in these areas.  
• Knowledge and use of consultative selling methodologies is preferred.  
• High-caliber phone and listening skills. You must be engaging, compelling and articulate over the phone, and professional in email communications.  
• Ability to establish credibility and rapport with new people, while handling objections and educating prospects in a consultative manner.  
• Confident, positive, energetic, professional and team-oriented attitude.  
• Self-motivated with the ability to prioritize and manage competing demands in a fast-paced environment.  
• Has excellent organizational, time management, and follow-up skills  
• Ability to build meaningful connections and rapport quickly and loves meeting new people  
• Successfully working independently as a member of a close-knit team  
• Career and goal-oriented with interest in a professional sales career.  
• Flexibility to adjust to dynamic work environments with the ability to contribute to growing and improving team processes.  

Physical Requirements:    

• Prolonged periods sitting at a desk and working on a computer.    
• Multiple video meetings each day where web camera use is required.   

Schedule:    

• Full time, 40 hours each week    
• Monday through Friday, core business hours of 8:00 AM to 5:00 PM locally with occasional flexibility for collaboration across time zones or to meet critical deadlines.