Marketing and Audience Engagement Manager

Leadership Now Project is seeking a creative, execution-oriented Marketing & Audience Engagement Manager to help grow and engage our external audience across digital channels. This role is ideal for someone who understands how to translate ideas and timely conversations into compelling newsletters, social content, audience campaigns, and digital engagement strategies. The right candidate will combine strong editorial instincts with hands‑on marketing execution and a working knowledge of paid and targeted digital outreach. The position will work closely with Leadership Now’s communications and executive teams to support organizational visibility, audience growth, event promotion, and member engagement. Key Responsibilities Social Media & Content Execution (40%) Manage day-to-day execution of Leadership Now’s external social media channels, including LinkedIn, Substack, Instagram, and emerging platforms. Test and refine post structure and assets Draft, schedule, and publish social content tied to events, rapid response moments, research, media coverage, and organizational priorities Repost Leadership Now member content (working in tandem with our membership lead) Support live event social coverage and real-time amplification during major convenings and briefings Maintain content calendars with the Director of Content and coordinate approvals across teams Help translate longer‑form reports and events into compelling digital content and audience‑friendly formats (creating graphics to A/B test) Newsletter & Audience Engagement (20%) Support execution of external newsletters and email campaigns Format newsletter copy, headlines, calls to action, and audience updates Assist with audience segmentation and list management efforts Track engagement metrics including open rates, click‑through rates, subscriber growth, and content performance Support promotion of Leadership Now events, initiatives, and announcements across owned channels Assist with newsletter production, scheduling, testing, and quality control Website & Content Publishing (20%) Own news content on the Leadership Now website (WordPress): publishing blog posts, member spotlights, press items, and op‑eds Manage the monthly insights and homepage featured rotation Apply basic on‑page SEO and improve organic discoverability of reports, Business Plan for America and other policy content Repackage long‑form reports and events into web and social assets working with product leads for those items Triage and route inbound website requests in coordination with the operations team Paid & Targeted Marketing Support (10%) Support targeted audience outreach and paid social campaigns Assist with audience targeting, A/B testing, reporting, and campaign optimization Work with external partners on digital advertising execution Monitor performance metrics and identify opportunities to improve reach and engagement Support experimentation with new audience growth and engagement strategies Marketing & Communications Support (10%) Help maintaining marketing calendars and campaign timelines Support promotion for events, virtual briefings, reports, and organizational initiatives Identify opportunities to repurpose long‑form content into digital and social assetsAssist with light graphic coordination and content packaging as needed Qualifications 5–7 years of experience in marketing, audience development, communications, media, digital strategy, or related fields Strong writing and editing skills with the ability to adapt tone across platforms Experience executing social media and newsletter initiatives for a brand, media organization, nonprofit, or mission‑driven company Familiarity with digital marketing and paid audience targeting strategies Experience with email marketing platforms, social scheduling tools, and analytics dashboards Strong organizational skills and ability to manage multiple projects simultaneously Comfortable working in fast‑paced, news‑driven, or politically adjacent environments Interest in business leadership, current events, public policy, media, or civic engagement Comfort with digital tools like LinkedIn ad manager, Riverside, Claude and Canva All qualified applicants will receive consideration for employment without regard to race, ethnicity, national origin, age, sex, religion, disability, sexual orientation, marital or familial status, veteran status, gender identity or expression, or any other basis protected by law. Location Hybrid role with 3 days in NYC preferred, 100% remote a consideration for Denver based candidates Start Date Summer 2026 Reports To Director of Content Marketing Compensation $80K–$100K, depending on experience Additional comprehensive benefits include health, dental, vision, 401(k) matching, and 20 days PTO. #J-18808-Ljbffr Leadership Now Project