Digital Marketing Associate

Role Description

The Digital Marketing Associate’s primary focus is to support the team’s use of Hubspot by executing on a diverse and exciting set of work tasks including:

• Project manage the editing and production of HubSpot landing pages under the direction of marketing leadership and in coordination with design and business leadership.
• Make content updates to landing pages, recommend optimizations, track traffic using Google Analytics, etc.
• Make content updates to the TechSoup Blog and emails both in the United States and in other countries.
• Build targeted HubSpot lists of nonprofit customers using filters and logic and adhering to the department’s best practices on list naming conventions.
• Ensure the global blog publications have the correct language and/or translation settings.
• Collaborate with the Director of Marketing and Senior Digital Marketing Manager on new ways to use Hubspot to increase efficiencies for the team’s marketing work globally.
• Adhere to TechSoup style guidelines and brand voice while also honoring the brand guidelines of our Technology Partners and appropriate market-specific language and terms.

Qualifications

• At least 1 year of experience working with or in Hubspot.
• Interest in exploring new tool features and functions to identify ways to streamline work and increase efficiencies.
• Excellent written communication skills and the ability to think critically and creatively.
• Demonstrated organizational and interpersonal skills, a positive attitude, and effective collaboration and problem-solving skills.
• Familiarity with technology and the ability to clearly communicate the uses and benefits of technology to organizational operations.

Requirements

• Experience working within a marketing team and using digital platforms such as a CRM, email marketing or fundraising platform.
• A familiarity with digital tools and self-education around them is required.

Benefits

• The base salary range for this full-time remote position is $48,000.00-$55,000.00 annually plus benefits.
• TechSoup offers a comprehensive benefits package, including medical, dental, vision, retirement, and other perks.