Sales Development Representative

With a purpose to make tomorrow a little bit better than today for each other, our customers, and our communities, Ascentek provides an environment where you can love what you do and be your best every day. What you will enjoy by being a part of a 2025 USA Great Place to Work certified company: Benefits Medical Plan options, including fertility coverage and free mental health and telehealth coverage Dental and Vision Insurance FSA/HSA options Paid parental leave Company-provided short-term disability, long-term disability, and life insurance Supplemental Insurances, including accident, critical illness, hospital, and supplemental life insurance 401(k) with a generous company match Pet Insurance Benefits Tuition reimbursement 21 Paid Days Off 7 Paid Holidays Short-term Incentive Plan (STIP), ask your Talent Partner for details Dress For Your Day (casual dress environment) Paid comprehensive on-the-job training Company phone provided Company computer provided Career advancement opportunities Job Overview The Sales Development Representative is an enterprise role responsible for identifying, qualifying, and nurturing early-stage sales opportunities that fuel pipeline growth across Ascentek's multiple organizations. This is a dynamic, high-energy opportunity to connect with a wide range of customers—from major OEM manufacturers like Bobcat, to automotive dealership groups like Luther and Morrie's, to on-highway and off-highway construction fleets like VEIT, industrial manufacturers like Graco, and even companies looking to build or expand car wash operations. In this multifaceted role, you will uncover new business opportunities, spark meaningful conversations, and help drive sales of lubricants, chemicals, batteries, and car wash solutions. This bridges Marketing and Sales, ensuring a consistent flow of quality prospects by utilizing research, outbound engagement, and follow-up processes. They will work closely with Sales and Marketing to target ideal customer profiles and accelerate new business conversations. Key Responsibilities Prospect Research & Identification Build targeted prospect lists using CRM (Salesforce) data, Seamless.AI (lead generation software/application), industry databases, and web research Identify decision-makers and influencers within target organizations Segment prospects by industry, size, buying potential, and fit with Ascentek's offerings Lead and coordinate targeted sales blitz activities with Sales leaders and team members, including account selection, outreach planning, and tracking results Outbound Lead Generation Execute multi-touch outreach sequences (email, phone, LinkedIn, etc.) Craft personalized messaging tailored to buyer roles and verticals Introduce Ascentek's products/services and establish initial interest Inbound Lead Qualification Triage inbound leads generated from campaigns, the company website, events, or referrals Apply to Ascentek's qualification standards to ensure readiness for sales involvement Pipeline Management & Handoff Record all activities, insights, and qualification notes in CRM (Salesforce) Maintain accurate lead statuses, next steps, and follow-up schedules Convert qualified leads into scheduled meetings or opportunities for the designated Sales team Collaboration & Feedback Loop Partner Sales Support to refine prospecting targeting and messaging Provide Marketing with real-world insights about campaign quality, lead sources, and buyer responses Share competitor info, customer pain points, and emerging trends discovered through outreach activities Tradeshow Coordination Lead Ascentek's tradeshow and event strategy by identifying high-impact industry shows, securing bookings, and managing planning timelines and logistics Partner with Marketing to develop and refresh event materials aligned to target audiences and campaign priorities Coordinate with Sales on event execution to maximize pipeline impact Drive post-event follow-through by collecting after-action reports, ensuring all leads are logged and assigned in Salesforce, and confirming timely Sales follow-up on every qualified contact Attend shows periodically to gain market and prospect knowledge Performance & Reporting Track KPIs such as: Number of new leads generated Outreach volume (calls, emails, sequences) Conversion rate to qualified lead Meetings booked for Sales Contribution to pipeline value Core Customer Support & Retention Help manage customer engagement/entertainment investments: Sports event ticket coordination—fill event calendar by working with Sales to identify customer engagement Propose new investments to provide a world class experience for our customers Support sales activities related to the Hook n Horn, our world-class fly-in resort: Hook N' Horn event tracking and opportunities development Identify the best core customers and prospects to be eligible Participate in Hook N' Horn events periodically to support sales and program development Experience and Training Minimum 3 years of inside sales or a sales function experience, preferably in the petro‑chemical industry Hands‑on CRM discipline, including updating records, tracking activity, and managing pipeline stages Proven outbound prospecting experience Proven ability to generate pipeline Advanced prospecting and targeting skills using tools such as Salesforce, Seamless AI, and LinkedIn Sales Navigator Experience with CRM platforms such as Salesforce, Dynamics, and HubSpot Knowledge, Skills, and Abilities Strong written and verbal communication skills High comfort with outreach activity (cold calling, emailing, social selling) Ability to research organizations and map complex buying groups Time management and ability to handle high-volume task flows Motivated, curious, and comfortable initiating conversations Organized and disciplined with CRM hygiene and follow-through Interest in technology, manufacturing, or industrial sectors Team‑oriented and receptive to coaching Growth mindset with a track record of initiative, continuous improvement, and contributing to team and company success Success Indicators (First 90 Days) Establish full outbound sequence schedule Become a subject‑matter expert in Seamless.AI (lead generation software/application) Generate the first set of qualified leads for Sales Show reliable CRM (Salesforce) pipeline logging Demonstrate understanding of Ascentek's product portfolio and value propositions Compensation The anticipated hiring range for the role you are applying for is between $65,000 and $70,000 annually. This anticipated hiring range is based on several factors, and subject to increase based on the below: Experience and qualifications: The depth of relevant experience and specific skills you bring to the position. Education and certifications: Any additional qualifications that enhance your ability to succeed in the role. Market and industry benchmarks: We compare compensation packages with industry standards to ensure we are competitive. Internal equity: We strive to maintain pay equity across the organization to ensure fairness for all teammates performing similar work. For the most accurate job descriptions, salary details, and benefit information, we encourage you to visit our official careers page at Ascentek is an Equal Opportunity Employer, including Protected Veterans and Individuals with Disabilities. Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor. #J-18808-Ljbffr Lube-Tech