Sales Operations Specialist
ICON Aircraft
ICON Aircraft Sales and Marketing Operation Administrator
ICON Aircraft is a consumer sport plane manufacturer founded in response to the sport flying category created by the Federal Aviation Administration (FAA). Given these enabling regulations, ICON's mission is to reinvent personal flying by providing consumer-friendly, safe, technologically advanced aircraft that allow the freedom, fun, and adventure of flying to be accessible to those who have dreamed of it. ICON's long-term vision is the ultimate democratization of personal flight. This is the beginning of that process. ICON's first aircraft is the A5, an amphibious sport plane that fuses outstanding aeronautical engineering with world-class product design. It has won some of the world's most prestigious design awards and has inspired a global following. ICON started delivering the A5 in 2015.
Supports management of the ICON Sales and Marketing operation. Responsible for administration and support of ICON's Zoho CRM database. Executes mass communications including email, automation, and integrated marketing campaigns for automated lead generation and scoring programs.
Location: Tampa FL or Vacaville CA (Preferred) – Remote (Potential)
Primary Areas of Responsibilities:
- Administrator for Zoho CRM database including user setup, profiles and roles, plus customization for objects, fields, record types, page layouts, validations and user permissions/privileges
- Manage the vendor relationships – understand new releases, how they might impact our implementation, if problems are being addressed according to the service level agreement…
- Working closely with Sales and Marketing teams, oversee demand generation analytics and reporting
- Create and manage complex workflow rules, data validation, and triggers
- Develop and create customized reports and dashboards
- Train new and existing users on sales database applications
- Provide application users with technical support - taking problems/enhancement requests and prioritizing/managing their delivery
- Create and maintain documentation on processes, policies, application configuration, and related materials for users
- Marketing automation administrator
- Executes mass communications for email, automation, and integrated marketing campaigns
- Develops and runs reports for team Key Performance Indicators (KPIs)
Success Indicators:
- Sales team quota attainment consistently meets/exceeds company revenue goals
- Mass communications are executed to plan accurately and correctly, 100% of the time
Preferred Experience & Education:
- Bachelor's Degree
- Private Pilot License
- 2+ years' experience in a relevant Sales or Marketing Operations role with an understanding of lead-to-revenue demand funnels and reporting (high-value B2C experience preferred)
- 1+ years' experience with marketing automation platforms
- Experience with Zoho CRM preferred
- Proficient with Microsoft applications (Outlook, Excel, Word, PowerPoint)
- Strong communication and interpersonal skills, including the ability to build client relationships
- Ability to prioritize and maintain a high-level of organization with extreme attention to detail
- Able to manage multiple projects and work effectively in a changing environment to meet ongoing and overlapping deadlines
Other Traits:
- Exceptional project management skills
- MUST be a self-starter who requires minimal supervision
- Team oriented with a priority on organizational goals, motivated by accomplishments rather than power
- Highly analytical and logical; skilled at problem analysis and resolution
- Mature and sensitive to multiple decision-making styles
- Ability to grasp issues in a dynamic environment and organize activities to quickly achieve desired outcomes
- Highly intelligent, confident, decisive, competitive, energetic, and passionate
- Passion for powersports (motorcycles, Jet Skis, cars, boats, etc.)
- Passion for aviation and flying
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