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Business Development Associate

Meet Greater Reading

Business Development AssociateThe Business Development Associate plays a key role in expanding the company's client base and strengthening market presence. This individual will identify prospective customers, build relationships with decision-makers, and support strategic growth initiatives. Through proactive outreach, industry networking, and market intelligence, the Coordinator will help create new opportunities and contribute to a strong sales pipeline.Key ResponsibilitiesIdentify, engage, and qualify prospective clients to determine potential business opportunities.Conduct outbound outreach through phone calls, email campaigns, networking events, and other lead-generation activities.Schedule introductory meetings between prospective clients and company representatives.Maintain consistent communication with prospects throughout the sales cycle to build trust and long-term relationships.Manage and update CRM systems to ensure accurate records of client interactions, opportunities, and activities.Research target markets, industries, and geographic regions to uncover new business prospects.Monitor industry developments, competitor activity, and market trends to support business growth strategies.Collaborate with internal teams and external partners to identify and pursue revenue-generating opportunities.Support proposal development, pricing discussions, and strategic planning efforts as needed.Desired QualificationsBachelor's degree in Business, Marketing, Communications, or a related discipline.Prior experience in business development, sales, account management, or customer acquisition.Strong verbal and written communication skills with the ability to engage stakeholders at all levels.Experience with prospecting, lead generation, cold outreach, and pipeline development.Excellent organizational skills and the ability to manage multiple priorities simultaneously.Proficiency with CRM platforms and Microsoft Office applications.Self-motivated, goal-oriented professional with strong problem-solving and relationship-building abilities.Work EnvironmentThis role is primarily office-based and requires regular use of computers, telephones, and standard business office equipment. Occasional travel for meetings, networking events, or client engagement activities may be required.BenefitsCompetitive 401(k) plan with company matchMedical, dental, and vision coverageLife insurancePaid time off and company holidaysTuition assistance and professional development supportEmployee wellness resourcesCareer advancement opportunities

Vacancy posted 5 days ago
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