Social Media Director

Job Description

Job Description

Job Summary: Patriot Enterprises, LLC is seeking an experienced Social Media Director to support Public Affairs (PA)/Visual Information (VI), Knowledge Management (KM), and Multimedia services for the Commander Naval Surface Forces Pacific (CNSP) Public Affairs Office.

Responsibilities include, but are not limited to:

• Collaborate with website developers, Navy mass communication specialists, public affairs officers, and external partners.
• Act as the social media subject matter expert, instructor, and technical support resource for the Surface Force, and represent CNSP PAO at Fleet Public Affairs Centers.
• Serve as a subject matter expert, instructor, and technical support representative to the Force.
• Provide technical support to commands on shore and afloat in setting up new channels and/or helping Unit Public Affairs Representatives to gain access to locked or deactivated accounts.

Basic Qualifications:

• Security Clearance: Secret
• Bachelor's degree or equivalent training and/or experience
• Must grow CNSP social media channels through aligned, eye-catching, and engaging content.
• Must communicate the value proposition of the Surface Force on social media.
• Must be able to take CNSP PA-approved stories/text and create visually appealing electronic media by using a variety of methods such as color, type, photo illustration, infographics, and various layout techniques.
• Must possess proofreading skills and ensure that requested text changes are incorporated into posts undergoing revision.
• Must possess advanced knowledge and use of content gathering techniques, lighting equipment, and lighting techniques.
• Experience working collaboratively with all internal and external team members, including website developers, Navy mass communication specialists, and public affairs officers, etc., to effectively communicate the Surface Force strategy.
• Must build a social media strategy for Surface Force communication plans.
• Must be able to prioritize and manage multiple tasks and meet agreed-upon deadlines.
• Must fulfill requests for social media guidance.
• Must produce and distribute still photo, text, and video content for Surface Force social media platforms.
• Must be able to analyze social media effectiveness.
• Must represent CNSP PAO at Fleet Public Affairs Centers (FLTPACENs) as the SME for social media.
• Must support the PAO during prospective commanding officer/executive officer/command master chief briefings on all questions surrounding social media.
• Must be willing to travel occasionally to support CNSP PA tasking.

Preferred Qualifications:

• Bachelor's degree in communications, journalism, public relations, marketing, graphic design, or a related field.
• 3-5+ years of social media management experience, ideally in a military, government, or public affairs setting.
• Active Secret clearance at time of hire.
• Familiarity with SECNAVINST 5720.44C (Navy Public Affairs Policy and Regulations)