VP, Product Marketing
PR Girl Manifesto
- VP, Product MarketingGenesysNCFull-TimeSep 18, 2026Marketing## Job Description**Be the one building AI-powered experiences where they matter most.**At Genesys, we help organizations create better customer experiences through AI-powered experience orchestration. Our platform connects people, systems, data and AI to help organizations deliver more personalized service, improve operational efficiency and build stronger customer relationships.Help build, support and operate technology used by more than 8,000 organizations in over 100 countries – moving AI from possibility to production in real-world enterprise environments every day. # **VP, Product Marketing**## Location: United States## ## **Role Overview**Genesys is shaping the future of customer experience, bringing together AI, people, and technology to help organizations deliver better customer and business outcomes. We’re looking for a VP of Product Marketing who can turn that ambition into a compelling market story and help customers see what’s possible.Reporting to the SVP, Product Marketing, you will lead product marketing across Genesys, connecting the capabilities of our Agentic Orchestration for CX platform to clear customer value. Your organization will span product marketing, executive messaging, and customer growth marketing, giving you the opportunity to shape how customers understand, adopt, and expand their use of Genesys.This role sits within the GM, Head of Product’s organization. You’ll work closely with product and engineering leaders to understand our technology, influence how we bring innovation to market, and translate capabilities into outcomes that matter: better customer experiences, more effective teams, and business growth.You bring strong product marketing fundamentals and the perspective to connect individual innovations into a bigger story. You’re equally comfortable shaping a market narrative, working through a product launch, and refining a keynote. You enjoy engaging customers, analysts, and the press, and you can make complex technology meaningful to both business and technical audiences.You also bring practical experience with AI. You’ve applied it to your own work, helped your team build better workflows, and can share concrete examples of what you’ve learned. As a leader, you create clarity, develop talent, and inspire teams to do ambitious work grounded in customer value.## ## **Key Responsibilities*** **Product positioning and messaging.** Shape how the market sees Genesys, connecting Agentic Orchestration for CX to outcomes customers care about: better experiences, more effective teams, and business growth.* **AI vision and thought leadership.** Partner with product and executive leaders to show what’s possible with AI and how it can create meaningful value for customers.* **Product launches and go-to-market strategy.** Bring our most important innovations to market, translating technical capabilities into compelling use cases, clear business value, and customer adoption.* **Executive messaging and event content.** Create the stories behind our biggest moments, connecting the Genesys vision to customer impact through executive narratives, product keynotes, and flagship events.* **Customer growth marketing.** Help customers unlock more value from Genesys through segmentation, messaging, and programs that drive AI adoption and expansion alongside sales and customer success.* **Customer evidence and industry engagement.** Turn measurable customer outcomes into powerful proof points, bringing those stories to customers, analysts, and industry audiences.* **Team leadership.** Build and inspire a global team across product marketing, executive messaging, and customer growth, grounding the work in customer value and embedding AI into how the team delivers.## ## **Required Qualifications*** 15+ years of experience in product marketing, product management, or marketing leadership, including senior-level responsibility across multiple products or an enterprise platform* Demonstrated success leading and scaling global teams, including hiring, coaching, developing leaders, and establishing accountability for results* Proven track record of developing differentiated products and platform positioning and messaging for customers, executives, and industry analysts* Strong product and technical fluency, with the ability to translate complex enterprise software, cloud, AI, automation, and platform capabilities into clear customer and business value* Extensive experience leading major product launches and go-to-market strategies that support enterprise adoption, customer growth, and market differentiation* Practical experience applying AI to individual and team workflows, combined with an informed perspective on the role of AI in enterprise software and customer experience* Exceptional executive communication and presentation skills, including experience developing or delivering keynotes and engaging with customers, analysts, and the press* Demonstrated ability to operate at both strategic and hands-on levels, from shaping market strategy and organizational direction to refining messaging, launch plans, and executive presentations## ## **Preferred Qualifications*** Bachelors, MBA or other relevant advanced degree* Experience marketing enterprise SaaS, cloud, customer experience, contact center, AI, automation, or platform technologies* Experience influencing product and go-to-market strategy within a complex global technology organization* Strong understanding of enterprise customer adoption and expansion strategies#LI-Remote**Compensation:**This role has a market-competitive salary with an anticipated base compensation range listed below. Actual salaries will vary depending on a candidate’s experience, qualifications, skills, and location. This role might also be eligible for a commission or performance-based bonus opportunities.$221,700.00 - $389,900.00**Benefits:*** Medical, Dental, and Vision Insurance.* Telehealth coverage* Flexible work schedules and work from home opportunities* Development and career growth opportunities* Open Time Off in addition to 10 paid holidays* 401(k) matching program* Adoption Assistance* Fertility treatmentsClick here to view a summary overview of our Benefits. **Working at Genesys*** **AI at enterprise scale** – Build, support and operate AI-powered technology used by more than 8,000 organizations worldwide. 150+ new AI features were released in the last fiscal year.* **A flexible-first culture** – Join a global team of nearly 7,000 employees with flexible ways of working designed to help people do their best work.* **Growth in the AI era** – Build future-ready skills through mentorship, learning programs, leadership development and education support.* **Time to recharge and give back** – Benefits include paid volunteer time, August Free Fridays, well-being resources and regionally tailored programs for employees and their families.* **Recognized globally** – Genesys is Great Place to Work certified in 17 countries and 94% of employees are proud to tell others they work at Genesys.Learn more about our culture, AI innovation and sustainability commitments through our Careers site and Sustainability Report. **What Happens After You Apply**After you apply, here's what you can typically expect:* Our Talent Acquisition team reviews your application with the hiring team.* A Talent Acquisition Partner will review your application and, if your background is aligned, schedule a Zoom interview.* Next, you'll meet the hiring manager and other members of the interview team.* We aim to keep the process focused and respectful of your time, with no more than five interviews in most cases.* After interviews are complete, our team will follow up with the final steps.Every application is reviewed by a person. Response times may vary by role and location, but our team will keep you informed throughout the process. **Stay Connected**Stay connected to learn more about how we're applying AI to customer and employee experience challenges and get notified when relevant opportunities become available.Get notified about relevant opportunities. # **Be the one building what's next - where AI, experience and impact come together.**### About GenesysEvery year, Genesys orchestrates more than 70 billion remarkable customer experiences for organizations in more than 100 countries. Through the power of our cloud, digital and AI technologies, organizations can realize Experience as a ServiceSM, our vision for empathetic customer experiences at scale. With Genesys, organizations have the power to deliver proactive, predictive, and hyper personalized experiences to deepen their customer connection across every marketing, sales, and service moment on any channel, while also improving employee productivity and engagement. By transforming back-office technology to a modern revenue velocity engine Genesys enables true intimacy at scale to foster customer trust and loyalty. Genesys recruiters will never ask for sensitive personal or financial information during the application phase. Initial inquiries might come through LinkedIn, but all communication thereafter is through an official Genesys portal. Continue to stay alert and safe.
- J-18808-Ljbffr PR Girl Manifesto
Vacancy posted 4 days ago
Similar jobs that could be interesting for youBased on the VP, Product Marketing in Raleigh, NC vacancy
$305k - $330k
# VP, Growth MarketingPendoRemote Full Time Remote Posted 4 hours agoShare this job:WhatsApp... ..., NC The Team + The Role Pendo’s Growth Marketing team owns the engine that creates... ...demand across paid, organic, lifecycle, and product-led channels. The team connects marketing...SuggestedFull timeWork at officeRemote workFlexible hours3 days per weekKenyan Edu
Raleigh, NC1 day ago- ...experienced and recognized power systems expert to join the Global Market Innovation team. In this strategic leadership role, you will... ...market development, roadmap creation, strategic partnerships, product launches, successful projects, and cross-functional collaboration...Suggested
Hitachi, Ltd.
Raleigh, NC1 day ago - ...DescriptionPosition SummaryThe Vice President of Marketing & eCommerce is a strategic, enterprise‑... ...retail automotive environment.The VP will lead a high‑performing, cross‑functional... ....Partner with Technology, Data & AI, and Product teams to advance platform capabilities,...SuggestedLocal area
Advance Auto Parts
Raleigh, NC17 hours ago - ...improve the health and safety of our communities and lives. VP - Marketing Leads Pace's enterprise marketing function and develops and executes... ...developing enterprise marketing strategies across multiple products, services, business units, or customer segments; translating...SuggestedFull timeWork at officeLocal areaImmediate startMonday to FridayFlexible hoursShift work
- ...enterprise-level Center of Excellence (COE) spanning Product Management, Engineering, and Product Marketing to raise the rigor and consistency of how our operating... ...coach as the enterprise team comes together. The VP will stand up a lean, high-leverage corporate team and...SuggestedLocal area
Vontier Corporation
Raleigh, NC2 days ago - ...Global Vice President, Product Excellence About the Company Prominent provider of power... ...that align with business goals and market opportunities. This role requires a strong... ...industry trends, and meets customer needs. The VP will also be tasked with implementing and...
- ...Global Vice President of Product Management About the Company Prominent provider of power management solutions Industry Electrical... ...-year product strategies that align with business goals and market opportunities. The successful candidate will be responsible for...
- ...Vice President, Product Excellence About the Company Innovative mobility & transportation... ...Management, Engineering, and Product Marketing. This role is pivotal in establishing and... ...product line reviews. Additionally, the VP will focus on product quality and performance...
- ...Senior Vice President of Product About the Company Prominent organization helping businesses achieve transformational goals... ...reshaping enterprise software delivery, and be adept at conducting market research to identify trends and opportunities. Excellent communication...
- ...Vice President, Product Management About the Company With 100+ million Americans living in rentals, property management hits close... ...multiplier to develop a high-performing product management team. The VP will be expected to have a strong background in running multiple...
- ...Digital.ai in Raleigh, NC seeks a senior product leader to head Product Management across our DevSecOps and AI-enabled software delivery... ...lead a globally distributed PM team. You will partner with Marketing, Sales and Operations to craft differentiated go-to-market...
- ...and paid time off. The Opportunity: The Vice President of Product Management will lead the vision, process, and performance of... ...discipline, and leadership practices required to ensure customer needs, market opportunities, and commercial priorities are translated into...Work at officeFlexible hours
$250k - $275k
...Ourmissionistounlockendlessdigitalpossibilitiesbyharmonizingthedeliveryofsoftware. Abouttherole: Reporting to the Chief Executive Officer, you will lead all Product Management efforts with a focus on driving innovation and customer value across our market leading software development, delivery, testing, security, machine learning and...Shift work$118.3k - $219.8k
...Principal Product Manager, Forward DeploymentHow would you like to help shape the future of AI-powered legal workflows and platform innovation... ...leader in deploying AI and advanced technologies to the legal market to improve productivity and transform the overall business and...Local areaImmediate startWorldwideFlexible hoursShift workRELX Group plc
Raleigh, NC5 days ago- ...United States Job ID: R0065039 Date Posted: 2024-10-25 Company Name: HITACHI ENERGY USA INC Profession (Job Category): Sales, Marketing & Product Management Job Schedule: Full time Remote: Yes Job Description General Information: The person in this role will be...Full timeRemote work
Hitachi Automotive Systems Americas, Inc.
Raleigh, NC2 days ago - ...Vice President, Americas Professional Marketing Department: Marketing Employment Type: Full Time Location: US-North Carolina... ...customer engagement, and marketing readiness for new products and services in close partnership with country leadership, Sales...Hourly payFull timeTemporary workInternshipLocal areaFlexible hours
Align Technology, Inc.
Raleigh, NC4 days ago - ...working hard, being kind and doing right by our customers, aiming to set a higher standard for the apparel industry. The G/FORE VP, Marketing will be responsible for shaping and executing the G/FORE's global marketing strategy, driving consumer engagement, and...Seasonal workLocal area
G/FORE
Raleigh, NC4 days ago $200k - $260k
...previously unimaginable possibilities for payments, commerce and markets that can help raise global economic prosperity and enhance... ...is a stakeholder.What you’ll be responsible forAs a Principal Product Manager at Circle, you will own the strategy and execution of our...Remote workFlexible hoursCircle
Raleigh, NC3 days ago$230k - $295k
...are encouraged and everyone is a stakeholder.As a Sr. Principal Product Manager on the Circle product team, you will be responsible for... ...with Data scientists, designers, product engineers, Dev Rel, marketing, and PMs to structure numerous growth initiatives. What you'll...Flexible hoursCircle
Raleigh, NC17 hours ago- ...cutting-edge AI and communication platform that delivers enormous productivity gains. Leading with agentic AI, we are transforming the way... ...for people who share our vision. What You Will Be Doing The VP of Marketing will be responsible for building and leading a world-class,...Temporary work
LiveSwitch
Raleigh, NC5 days ago - ...Principal Product ManagerThe Principal Product Manager is a senior individual contributor who owns a strategic product area within Veradigm... ...cross-functional alignment across Engineering, Design, Sales, Marketing, and Client Services. Clinical workflows cut across the...For contractorsWork experience placementLocal area2 days per week
Veradigm
Raleigh, NC2 days ago - ...revenue, a failed audit, or a corrective action plan. As Principal Product Manager for VCS, you own the most complex and strategically... ...working knowledge of the customer, the data, the business, and the market; is recognized internally and externally as the domain expert...Work experience placementLocal area
- ...Product Strategy, Engineering & Platform Ownership Define and execute the clinical platforms product strategy and roadmap, aligned to our client’s enterprise and clinical delivery objectives. Key Requirements: Bachelor’s degree in Information Technology, Health...Full timeWork at officeWork from home
Klein Hersh
Raleigh, NC3 days ago - ...Executive Director, Clinical Platforms & Product Development About the Company Leading global clinical research organization providing innovative clinical development solutions to life sciences Industry Research Type Privately Held About the Role...
- ...Job Description Product Strategy, Engineering & Platform Ownership \n \n Define and execute the clinical platforms product strategy and roadmap, aligned to our client’s enterprise and clinical delivery objectives. \n \n Key Requirements: \n \n Bachelor...Work at officeWork from home
Klein Hersh
Raleigh, NC24 days ago - ...will serve as the architect of Precisions marketing vision, orchestrating strategies that... ...expertise in marketing both services and products while excelling in the management of digital... ...a track record of success at the SVP or VP level. ~ Demonstrated success in the pharmaceutical...
Precision AQ
Raleigh, NC2 days ago - ...Advance Auto Parts is seeking a visionary Vice President of Marketing & eCommerce to lead the company’s marketing, digital, and eCommerce strategy for DIY and Professional segments. The role drives revenue growth, brand strength, and omnichannel performance while partnering...
Advance Auto Parts
Raleigh, NC4 days ago - ...POSITION SUMMARY We are seeking an experienced Vice President of Marketing to lead marketing strategy and build the commercial... ...growth. This executive will own upstream and downstream marketing, product marketing, demand generation, sales enablement, brand strategy,...Remote work
Intelligent Locations
Raleigh, NC18 days ago - ...Vice President of Sales & Marketing About the Company Established wire and cable manufacturer serving the electrical distribution... ...Responsibilities include leading teams across commercial sales, product management, and sales operations; driving revenue, profitability...
- ...Hitachi Energy in Raleigh, North Carolina seeks a seasoned power systems expert to join the Global Market Innovation team as a strategic leader shaping roadmaps, value propositions, partnerships, customer engagement strategies, and growth initiatives. Based in the...
Do you want to receive more vacancies?
Subscribe and receive similar vacancies to VP, Product Marketing. Be the first to apply!
Related searches
- vice president marketing communications Raleigh, NC
- vp marketing Raleigh, NC
- vice president direct marketing Raleigh, NC
- vice president marketing technology Raleigh, NC
- vice president sales & marketing Raleigh, NC
- vice president of marketing Raleigh, NC
- vice president integrated marketing
- vice president marketing communications
- vice president global marketing
- vp entertainment marketing