Marketing Executive
Marianas Business Journal
Summary Serves as the primary point of contact for client marketing support services, ensuring exceptional service delivery and strategic guidance to meet client objectives. Responsibilities include managing client relationships, developing customized marketing plans, coordinating campaigns, and providing consultative support to drive business growth. Digital strategies, including social media, SEO, and analytics, will complement core client service priorities to enhance overall marketing effectiveness. Essential Duties and Responsibilities Develop, maintain, and strengthen client relationships, acting as a trusted advisor for all marketing needs. Develop deep understanding of each client’s business in order to customize advertising/marketing strategies/plans/campaigns/promotions and execute accordingly. Maintain confidentiality to strengthen client trust. Evaluate effectiveness of Agency-led campaigns and programs for clients. Provide in-depth advice and recommendations on marketing needs of clients based on client objectives. Deliver proactive account management by providing business solutions to clients, as well as offering ideas or methods of increasing revenue through unique marketing/advertising programs. Work with each client to establish target goals and objectives. Prepare and present campaign proposals, budgets, and timelines for client approval, ensuring alignment with objectives. Negotiate proposals and budgets, ensuring cost efficiency and ROI accountability. Monitor campaign progress and coordinate with creative teams to meet deadlines and quality standards. Analyze client performance data and provide actionable insights and reports to improve outcomes. Research industry trends, competitive landscape, and emerging opportunities to inform client strategies. Support digital marketing initiatives such as social media management, SEO, and paid advertising as secondary priorities. Collaborate with internal teams to integrate digital strategies into broader marketing plans. Perform other reasonably related duties as may be assigned. Qualifications To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Bachelor’s Degree preferably in Marketing, Advertising, Communications or equivalent experience in marketing/advertising. Three years marketing/advertising experience. Skills and Requirements Excellent client relationship management and consultative skills. Strong presentation, negotiation, and written and oral communication abilities. Proficiency in Microsoft Office Suite and familiarity with CRM tools and marketing platforms. Basic knowledge of digital marketing strategies including social media, SEO, and analytics. Ability to manage multiple projects and deadlines effectively. Confidence and a persuasive manner. Effective team management capabilities. Tight organizational and time management skills. A keen attention to detail and budgetary restraints. Awareness of creative process and techniques – including digital platforms. Ability to speak clearly so others can understand you; to orally communicate information and ideas so others will understand; to listen to and understand information and ideas presented through spoken words and sentences. Must have a valid Guam Driver’s License. Federal law requires that we verify the identity and work eligibility of all new hires.
WE ARE AN EQUAL EMPLOYMENT OPPORTUNITY EMPLOYER.
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