Marketing Coordinator
Insight Global
Job Description
Role Overview
Ace Handyman Services is seeking a reliable and detail-oriented Marketing Contractor to support ongoing website management and franchise marketing requests. This role is responsible for executing website updates, managing inbound marketing tickets via Monday.com, and ensuring consistent, high-quality digital presence across national and local franchise pages.
This position plays a critical role in helping franchise owners execute marketing requests efficiently while maintaining brand consistency and supporting lead generation across the system.
Key Responsibilities
- Website Content & CMS Management
Execute daily website updates across corporate and franchise location pages
Upload, format, and publish content in CMS following established templates and SEO best practices
Maintain clean structure, tagging, and organization of website assets
Ensure all updates align with brand standards and conversion goals
- Monday.com Ticket Management
Monitor incoming marketing tickets from franchise owners in Monday.com
Triage, prioritize, and complete requests based on SLA expectations
Translate owner requests into clear, actionable web updates
Provide status updates and confirm completion within the platform
- Franchise Owner Support
Serve as a primary execution partner for franchise owner website requests
Communicate clearly to clarify requests, gather missing information, and ensure accuracy
Provide guidance to owners when requests fall outside best practices or brand standards
- Content Execution & SEO Support
Create and publish localized content for local pages (service pages, city pages, blogs, etc.)
Support SEO efforts through on-page optimization (headers, internal links, metadata, etc.)
Ensuring content aligns with GEO/AEO strategy and local search visibility goals
- Troubleshooting & Issue Resolution
Identify and resolve CMS or website issues related to updates or functionality
Collaborate with internal teams (SEO, development, creative) when escalations are needed
Maintain a proactive approach to identifying recurring issues and improving workflows
- Website Maintenance & Governance
Assist with ongoing site maintenance (user access, page cleanup, content audits)
Help enforce CMS guardrails to ensure franchise owner compliance and consistency
Support implementation of new features, tools, or integrations as needed
Success Metrics (What "Good" Looks Like)
Fast turnaround time on ticket completion
High accuracy and minimal rework on website updates
Positive feedback from franchise owners
Clean, well-structured CMS updates with minimal errors
Improved consistency across franchise pages
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to View email address on click.appcast.io learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy:
Skills and Requirements
Experience managing content in a CMS (WordPress, headless CMS, or similar)
Experience using project/task management systems (Monday.com strongly preferred)
Strong understanding of website structure, usability, and basic SEO principles
Ability to manage multiple requests in a fast-paced, ticket-driven environment
Clear written communication skills for internal and franchise-facing interactions
Highly detail-oriented with strong organizational skills Experience supporting franchise or multi-location brands
Familiarity with local SEO and location-based content strategies
Experience working with creative specs and digital assets
Exposure to AI-assisted content workflows (Copilot, ChatGPT, etc.)
Experience with Google Platforms (Google Analytics, Google Search Console, Google Ads, Google Business Profile, Google Data Studio, etc.)
Baseline understanding of Paid Digital Marketing tactics (lead generation tactics, brand awareness tactics, Google Ad campaign types, etc.)
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