Marketing and Digital Engagement Coordinator

Role Description

This is a remote position. The Marketing and Digital Engagement Coordinator, Marketing & Communications is responsible for supporting marketing campaigns and communications related to membership recruitment and retention, annual meetings and educational events, organizational programs, and digital properties. The position plays an important role in strengthening awareness of the organization and communicating its value to members, healthcare professionals, and other stakeholders.

This role independently executes daily work assignments for designated projects while collaborating closely with colleagues across the organization. The position reports to the Manager, Marketing and Communications.

• Email Marketing: Create and execute email marketing campaigns, including writing compelling content, developing creative layouts, testing, scheduling, and coordinating the review and approval process with appropriate stakeholders.
• Messaging Schedule and Editorial Calendar: Partner with the Manager, Marketing and Communications to manage the department's messaging schedule and editorial calendar. Coordinate communication dates, prevent conflicts between campaigns, and adjust schedules as organizational priorities change.
• Marketing Plans: Participate in the development and execution of marketing plans, communication strategies, research initiatives, and budgeting activities for organizational events, programs, and initiatives.
• Review of Marketing Materials: Review marketing, advertising, and communications materials for editorial and technical accuracy. Collaborate with internal stakeholders and subject matter experts to obtain necessary approvals and ensure the accuracy of information included in communications products.
• Content Creation: Develop compelling subject lines, headlines, marketing copy, and calls to action for email campaigns, social media, digital advertising, and other communications channels.
• Campaign Execution: Execute, monitor, and track outreach campaigns under the guidance of the Manager, Marketing and Communications.
• Analytics and Reporting: Support marketing analytics and reporting by pulling data from email marketing platforms, social media channels, and paid advertising campaigns. Compile information, compare results, and identify notable trends across communication channels.
• Partner and Agreement Deliverables: Support the scheduling, development, and execution of marketing and communications deliverables associated with partnerships, agreements, and organizational initiatives.

Qualifications

• An associate or bachelor's degree from an accredited college or university and a minimum of three years of relevant professional experience is required. A combination of education and relevant professional experience totaling four or more years may also be considered.
• Experience working in marketing, advertising, or communications, with hands-on experience in content development, email marketing platforms, social media management, and digital advertising.
• Experience developing marketing, advertising, and communications materials for a variety of channels, including brochures, direct mail, email marketing, conferences and events, social media, digital advertising, and online content.
• Strong attention to detail, excellent writing abilities, project management skills, and time management skills are required.
• Proficiency with Microsoft Office Suite, including Word, Excel, and PowerPoint, is required.
• Experience working within a healthcare-related nonprofit, professional membership organization, association, or organization serving healthcare professionals is preferred.
• Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the position.

Requirements

• Ability to work effectively at both strategic and operational levels while overcoming obstacles and moving projects forward.
• Ability to build trust and treat colleagues, members, and stakeholders with professionalism and respect.
• Strong problem-solving skills and the ability to identify common ground and adapt to changing circumstances.
• Sound judgment and the ability to collaborate with others when making decisions.
• Self-motivation, initiative, and accountability.
• Experience interacting successfully with physicians, healthcare professionals, organizational leadership, or other senior stakeholders.
• Ability to understand and communicate an organization's mission, programs, strategic priorities, and value proposition.
• Ability to manage projects with multiple components, stakeholders, and deadlines.
• Strong time management skills and the ability to manage multiple priorities.
• Excellent verbal and written communication skills.
• Strong organizational skills.
• Proficiency with Microsoft Office Suite, marketing technology platforms, and database or association management systems.
• Strong attention to detail and commitment to accuracy.
• Ability to meet tight deadlines and perform effectively in a fast-paced work environment.

Benefits

• This is a remote-first role aligned to East Coast hours. Occasional early morning or evening Zoom meetings may be required to accommodate event schedules or external stakeholders.
• Up to 5 domestic travel is expected for on-site support at events and in-person staff retreats throughout the year.
• You’ll be part of a smart, collaborative, and mission-driven team committed to advancing cardiovascular health worldwide.
• Diversity, equity, and inclusion are core to our client’s mission. They are committed to building a society and a specialty that reflects every community—and to increasing equitable access to high-quality interventional cardiovascular care.
• The budgeted salary is accompanied by an outstanding benefits package. Highlights include:
• Health, dental, and vision insurance
• Flexible spending account (FSA)
• Tuition reimbursement
• Generous paid time off (vacation, holidays, and sick leave)