Customer Marketing Manager

Secure Every Identity, from AI to Human Identity is the key to unlocking the potential of AI. Okta secures AI by building the trusted, neutral infrastructure that enables organizations to safely embrace this new era. This work requires a relentless drive to solve complex challenges with real-world stakes. We are looking for builders and owners who operate with speed and urgency and execute with excellence. This is an opportunity to do career-defining work. We're all in on this mission. If you are too, let's talk. About this role Okta is seeking a Customer Marketing Manager to own our Customer Advisory Boards (CABs). This person will work closely with stakeholders (strategic events, product marketing, product management, sales, etc.) to drive the strategy and execution of advocacy programs, ensuring alignment with the business, and strengthening critical customer relationships. This role is high-profile, requiring exceptional executive presence and exposure to leaders across Okta and our top customer accounts. We are looking for a strategic self-starter with strong collaboration and communication skills who thrives in cross-functional teams and can develop customer-centric programs that drive measurable impact. The ideal candidate will have proven experience in customer marketing, a track record of successfully managing advisory boards, and the maturity to seamlessly navigate complex organizational structures. Key Responsibilities Own the CAB program end-to-end. Charter, membership, meeting cadence, programming, and meticulous action-item follow-through. Partner with the field to nominate, recruit, and maintain CAB membership; keep the roster current as accounts, sponsors, and priorities evolve. Design each CAB meeting's agenda with Product Management, Product Marketing, and various teams across the organization to ensure strategic alignment and mutual value. Serve as the primary point of contact for CAB members and their executive assistants — managing high-touch invitations, logistics, prep materials, and between-meeting touchpoints. Provide customer insights. Synthesize customer feedback, route it to the right owners in Product and GTM, and track follow-ups to closure so members see their input actively shape Okta's roadmap. Coordinate with other customer program teams to ensure CAB members are not over-asked and every engagement across programs is intentional and respectful of their time. Report on CAB health and impact to Marketing and Sales leadership: Track attendance, engagement metrics, key themes/asks, and the status of commitments made back to customers. Act as the primary customer advocacy lead, partnering cross-functionally to build a streamlined process for identifying top customer voices and championing their success stories across the broader marketing organization. Connect with account teams to capture a customer’s story, building detailed briefs that contribute to the team’s global customer marketing repository. Partner with product marketing and management on release marketing to streamline the process for customers and track cross-program engagement. Track cross-functional activation requests and report out rigorous program metrics and KPIs. Occasional travel required to support Okta-owned events and programs. Qualifications 7+ years of experience working in B2B tech marketing, with dedicated experience in customer marketing/advocacy and/or managing executive-level programs. Flawless communication and interpersonal skills, with the maturity and confidence to interface directly with C-suite executives and internal leadership. Exceptional project management skills; laser-focused on details, deadlines, and flawless execution in a fast-paced, high-growth environment. Proven ability to build, cultivate, and protect critical customer relationships. Strong analytical skills—comfortable tracking, synthesizing, and reporting on program KPIs to leadership. #LI-Hybrid (P8773_3487712) Annual base salary range for candidates located in the San Francisco Bay area is between $138,000 — $189,000 USD. Annual base salary range for candidates located in California (excluding San Francisco Bay Area), Colorado, Illinois, New York and Washington is between $123,000 — $169,000 USD. Below is additional information about benefits such as equity, bonus, health, dental and vision insurance, 401(k), flexible spending account, and paid leave including PTO and parental leave. To learn more about our Total Rewards program please visit The Okta Experience Supporting Your Well-Being Driving Social Impact Developing Talent and Fostering Connection + Community We are intentional about connection. Our global community, spanning over 20 offices worldwide, is united by a drive to innovate. Your journey begins with an immersive, in-person onboarding experience designed to accelerate your impact and connect you to our mission and team from day one. Okta is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, ancestry, marital status, age, physical or mental disability, or status as a protected veteran. We also consider for employment qualified applicants with arrest and convictions records, consistent with applicable laws. If reasonable accommodation is needed to complete any part of the job application, interview process, or onboarding please use this Form to request an accommodation. Notice for New York City Applicants & Employees: Okta may use Automated Employment Decision Tools (AEDT), as defined by New York City Local Law 144, that use artificial intelligence, machine learning, or other automated processes to assist in our recruitment and hiring process. In accordance with NYC Local Law 144, if you are an applicant or employee residing in New York City, please click here to view our full NYC AEDT Notice. #J-18808-Ljbffr