Vice President, GTM Strategy & Commercial Operations

Role Description

This position is 100% remote anywhere in the US.

The VP, GTM & Commercial Operations is a newly created executive position at the intersection of commercial strategy and commercial execution. This role owns two things that most companies treat as separate — and at Precisely, we believe belong together.

• GTM Architecture & Commercial Design
  • Chair the cross-functional GTM forum — the single table where commercial decisions are made and committed to by delegate owners.
  • Own the prioritized GTM roadmap: what the function works on, in what order, and why.
  • Define our ideal customer profile, segmentation, and target account strategy for enterprise and Fortune 500 buyers.
  • Build the launch architecture for new products and market expansions: tiers, readiness gates, enablement design, and success metrics.
  • Design partner and channel plays — where partners add reach, capacity, or credibility; the Partners function executes against your design.
  • Build the expansion playbook for the installed base: whitespace maps, packaged offers, rep motions, and attach models — in partnership with Sales Excellence.
  • Bring an outside-in market view to the executive team: competitive dynamics, market sizing, win/loss themes, where to place bets.
  • Align with Marketing and PMM on launch timing, offer framing, and messaging architecture.
  • Own GTM metrics and report them to the executive team: pipeline contribution by motion, launch performance, partner-sourced revenue, attach rates.
• Commercial Operations
  • Own annual planning end-to-end: GTM calendar, territory design, customer segmentation refresh, and commercial org design.
  • Design the sales compensation framework — quota methodology, plan structure, and performance mechanics; Finance models and administers, you design.
  • Map and own the customer journey across the full commercial lifecycle — prospect, contract, onboard, deliver, expand — across direct, partner, and Services routes to market.
  • Lead full commercial performance reporting for Services, Partners and Support: pipeline health, bookings, forecasting, territory performance, and quota attainment — the data layer that informs GTM decisions.
  • Identify and prioritize automation opportunities across GTM and delivery processes; AI-powered solutions are the default, not the bonus.
  • Translate commercial intent into automated, AI-enabled workflows that eliminate friction, reduce manual effort, and unlock revenue.
  • Partner with IT on systems architecture and integration decisions that underpin process automation — you define requirements and govern outcomes; IT executes.
• Deal Desk Operations
  • Own and build out Deal Desk: the pricing, approval, and contracting engine between commercial design and closed revenue.
  • Redesign and automate the Quote-to-Cash workflow — eliminate friction from pricing approvals, discounting governance, and contract execution.
  • Partner with Finance on pricing operations, Deal Desk governance, and audit-readiness; define the process and standards, Finance administers.
  • Establish Deal Desk as a commercial accelerant, not a bottleneck — a function that helps close faster and capture more margin.
• People Leadership
  • Lead a team from day one: GTM Director, Sales Ops (3–4 people), two Strategic Planners, and Deal Desk Operations.
  • GTM Director owns day-to-day launch execution, forum operations, and launch readiness gates; you set the commercial design and hold the roadmap.
  • Build and scale the team as commercial priorities dictate; the current structure is the foundation, not the ceiling.
  • Serve as the CBO’s thought partner on market opportunities, offer architecture, commercial operations investments, and where process friction is costing revenue.

Qualifications

• 12+ years in GTM strategy, commercial strategy, or commercial operations in B2B enterprise software — including Director+ or VP-level experience.
• GTM strategy as your primary lens; commercial operations as your differentiator — you can design the go-to-market motion and run the machine that supports it.
• You have built a GTM function, commercial operations team, or integrated GTM motion from scratch; you have been “the first person to own this” before.
• A track record of leading through influence across Product, Sales, Marketing, Partners, Finance, and IT — including peers and leaders you don’t manage.
• Fluency in enterprise selling: long cycles, multi-stakeholder buying committees, six-to-seven-figure contracts.
• Hands-on experience with sales compensation design, territory planning, and commercial performance reporting — comfortable in the data and in the boardroom.
• Familiarity with Deal Desk, Quote-to-Cash, or pricing operations — you understand what makes this process work and what breaks it.
• Strong analytical grounding — comfortable sizing markets, defining metrics, and defending a commercial plan with data at the executive level.
• Executive presence — a credible peer to a CBO and functional leadership; crisp in communication up, down, and across.
• Travel: approximately 15%.

Preferred Qualifications / Differentiators

• Experience with data products, data licensing, or data-as-a-service models — especially in AI or analytics contexts.
• Hands-on experience with Salesforce Revenue Cloud or a comparable commercial systems platform.
• Familiarity with AI-powered workflow design.
• Experience operating across US and EU markets with global or regionally distributed teams.
• Background spanning direct, partner, and Professional Services delivery models.

AI Skills / Knowledge

• Uses AI to accelerate strategic research: synthesizing competitive intelligence, market sizing inputs, win/loss themes, and commercial performance data into executive-ready outputs.
• Comfortable drafting and iterating on GTM playbooks, compensation frameworks, segmentation models, and forum briefs with AI assistance — while critically editing for accuracy and strategic fit.
• Applies AI to commercial performance reporting: surfacing pipeline anomalies, generating narrative summaries, and monitoring territory and quota health.
• Evaluates AI-generated process designs and automation outputs critically before presenting to stakeholders; understands where human judgment is non-negotiable.

Company Description

Precisely is the leader in data integrity. We empower businesses to make more confident decisions based on trusted data through a unique combination of software, data enrichment products and strategic services. Precisely powers better decisions for more than 12,000 global organizations, including 95 of the Fortune 100. Precisely's 2500 employees are unified by four company core values: Openness, Determination, Individuality, and Collaboration. We are committed to career development for our employees and offer opportunities for growth, learning and building community. With a "work from anywhere" culture, we celebrate diversity in a distributed environment with a presence in 30 countries as well as 20 offices in over 5 continents.