Go-to-Market Enablement Manager (1326)

Job Details Job Location: South Park Home Office - Charlotte, NC 28210 Go-to-Market Enablement Manager | Ripple Fiber About the Role The Go-to-Market Enablement Manager plays a critical role in ensuring customer-facing teams are prepared, informed, and aligned when new products, pricing, offers, campaigns, and operational changes go to market. This role sits at the intersection of marketing, sales, product, customer experience and operations — translating strategy into clear, actionable training and communication for frontline teams. Responsibilities Lead go-to-market enablement efforts for new product launches, pricing updates, promotional campaigns, and customer experience initiatives Develop and maintain training materials, launch guides, FAQs, process documentation, internal communications, and knowledge content for customer-facing teams Create scalable enablement programs for Residential Inside Sales, Door-to-Door Sales, Customer Support, and other frontline teams Partner closely with Marketing, Sales, Product, Operations, and Customer Experience teams to ensure organizational readiness ahead of launches and commercial changes Build launch checklists and communication frameworks to ensure teams understand what is changing, when it is changing, and how it impacts customers Coordinate and facilitate training sessions, launch calls, workshops, and ongoing reinforcement programs Ensure products, pricing, offers, customer messaging, and operational workflows are consistently communicated across the organization Identify gaps in frontline knowledge and execution, then build plans to improve performance and consistency Support continuous improvement efforts by gathering feedback from frontline teams and incorporating learnings into future launches and training content Maintain centralized repositories of enablement and training content to improve organizational consistency and speed Help establish scalable communication and launch processes that improve execution across departments Act as a connective point between strategy and execution, helping ensure Ripple Fiber launches are operationally sound and customer ready Qualifications 5+ years of experience in sales enablement, training, go-to-market operations, customer experience, product marketing, communications, or related fields Experience supporting customer-facing teams in a fast-paced, high-growth environment Strong written and verbal communication skills with the ability to simplify complex information into actionable guidance Exceptional organizational and project management skills with strong attention to detail Experience building training materials, presentations, process documentation, and operational communications Ability to manage multiple priorities and shifting timelines simultaneously Comfortable operating cross-functionally across marketing, sales, operations, and customer support organizations Strong facilitation and presentation skills Experience with CRM and workflow tools such as HubSpot, Salesforce, Confluence, or similar platforms is preferred Telecommunications, broadband, fiber, or subscription-based service experience is a plus What Success Looks Like Customer-facing teams consistently understand and execute against current products, pricing, offers, and customer experience workflows Product and promotional launches happen with fewer operational breakdowns and escalations Training and communication materials are clear, centralized, and easily accessible Frontline teams feel informed, prepared, and supported Cross-functional stakeholders operate with greater alignment and accountability Customers experience smoother onboarding, installation, billing, and service interactions Benefits We offer competitive pay, comprehensive health benefits, 401(k) with company match, and a supportive work environment where innovation and teamwork thrive. Equal‑Opportunity Employer Statement Ripple Fiber is an Equal Opportunity Employer. We believe that no one should be discriminated against because of their differences, such as age, disability, ethnicity, gender, gender identity and expression, religion, or sexual orientation. All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law. Ripple Fiber is committed to providing veteran employment opportunities to our service men and women. #J-18808-Ljbffr Ripple Fiber