Head of Sales & Marketing (fulltime)

Marketing Manager
Full Time Position

We are searching for a Marketing Manager to join a growing SaaS company in the OTT / streaming media space to help scale demand generation, lead generation, and overall outbound go-to-market efforts.
This person will work closely with executive leadership and sales leadership to help drive pipeline growth, improve market visibility, and support a growing outbound sales organization. We are looking for someone who enjoys execution, optimization, experimentation, and building scalable marketing programs inside a growing SaaS business.
Own and optimize demand generation initiatives across digital channels including LinkedIn, Google, email, webinars, and remarketing campaigns
Help drive qualified lead generation and pipeline growth for outbound sales teams
Manage and optimize HubSpot workflows, sequences, campaign tracking, dashboards, and marketing automation
Partner with sales leadership to support outbound GTM initiatives and improve funnel visibility
Build and refine ICP targeting, lead scoring, nurture campaigns, and sales enablement resources
Support SEO, AEO, GEO, and broader AI-driven search visibility initiatives
Help create and coordinate marketing content including blogs, landing pages, newsletters, webinars, customer stories, and social content
Analyze campaign and funnel performance to improve conversion rates and marketing ROI
Collaborate cross-functionally with leadership, sales, product, and external marketing partners/agencies
5+ years of experience in B2B SaaS marketing, demand generation, growth marketing, RevOps, or related areas

• Strong hands-on experience with HubSpot and marketing automation workflows
• Experience supporting outbound sales organizations and pipeline generation efforts
• Background in demand generation, lead generation, lifecycle marketing, or growth marketing
• Understanding of marketing analytics, funnel reporting, attribution, and campaign optimization
• Experience managing or contributing to paid campaigns across LinkedIn, Google, or related platforms
• SaaS, OTT, streaming media, creator economy, or digital media experience

Exposure to sales enablement or product marketing initiatives
Familiarity with SEO, AEO, GEO, and AI-driven search optimization trends
This is an opportunity to help shape and scale the marketing engine inside a growing SaaS company that is building a more structured outbound GTM motion.
Jones Grove is a people-first IT recruiting partner based in Charlotte with a trusted national reach. We help companies hire with clarity, delivering IT talent that’s technically sharp, personally vetted, and built to last.
We are an equal opportunity employer and value diversity at every level of the hiring process. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.